Cover image for Rethinking marketing : the entrepreneurial imperative
Title:
Rethinking marketing : the entrepreneurial imperative
Personal Author:
Series:
The Prentice Halal entrepreneurship series
Publication Information:
Upper Saddle River, NJ : Pearson/Prentice Hall, 2009
Physical Description:
xxxii, 352 p. : ill. ; 23 cm.
ISBN:
9780132393898

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30000010185700 HF5415 S36 2009 Open Access Book Book
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