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Subject: Consumer behavior -- United States

Author

(3)

Hawkins, Del I.

(3)

Coney, Kenneth A.

(2)

Mothersbaugh, David L.

(2)

Carbone, Lewis P.

(1)

(1)

Furlong, Mary S.

(1)

Hawkins, Delbert

(1)

Hetherington Kevin

(1)

(1)

McNeal, James U.

(1)

Minihan, Stella

(1)

Nunes, Paul, 1963-

(1)

(1)

Wilson, Jerry R.

(1)

Language

(11)

Format

(11)

Subject

Consumer behavior -- United States -- Case studies

(4)

Market surveys -- United States

(4)

Advertising -- United States

(1)

Affluent consumers -- United States

(1)

Baby boom generation -- United States

(1)

Child consumers -- United States

(1)

Consumer satisfaction -- Evaluation

(1)

Consumer satisfaction -- United States

(1)

Consumers -- United States

(1)

Consumption (Economics) -- Europe -- History

(1)

Consumption (Economics) -- United States -- History

(1)

Customer services -- Quality control

(1)

Customer services -- United States -- Public opinion

(1)

Marketing -- United States

(1)

Older consumers -- United States

(1)

Organizational effectiveness -- Handbooks, manuals, etc.

(1)

Public opinion -- United States

(1)

Shopping Social aspects United States

(1)

Target marketing -- United States

(1)

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1.

Cover image for Consumer behavior : building marketing strategy

Consumer behavior : building marketing strategy

by

Hawkins, Delbert

Author

Hawkins, Delbert, Mothersbaugh, David L.

Format:

Call Number

HF5415.33.U6 H38 2010

Edition

11th ed.

Publisher

McGraw-Hill/Irwin,

Publication Date

2010

ISBN

9780077294106 9780071288415

Available:
Holds:
Copies:

SD_ILS:313046

2.

Cover image for Consumer behavior : building marketing strategy

Consumer behavior : building marketing strategy

by

Hawkins, Del I.

Author

Hawkins, Del I., Mothersbaugh, David L., Best, Roger J.

Format:

Call Number

HF5415.33.U6 H38 2007

Edition

10th ed.

Publisher

McGraw-Hill/Irwin,

Publication Date

2007

ISBN

9780073261546

Available:
Holds:
Copies:

SD_ILS:262292

3.

Cover image for Consumer behavior : building marketing strategy

Consumer behavior : building marketing strategy

Consumer behavior : building marketing strategy

by

Hawkins, Del I.

Author

Hawkins, Del I., Best, Roger J., Coney, Kenneth A.

Format:

Call Number

HF5415.33 U6 H38 2000

Edition

8th ed

Publisher

McGraw-Hill,

Publication Date

2000

ISBN

00772316020 (hbk)

Available:
Holds:
Copies:

SD_ILS:334059

4.

Cover image for Consumer behavior : building marketing strategy

Consumer behavior : building marketing strategy

by

Hawkins, Del I.

Author

Hawkins, Del I., Best, Roger J., Coney, Kenneth A.

Format:

Call Number

HF5415.33.U6 H38 1998

Edition

7th ed

Publisher

McGraw-Hill,

Publication Date

1998

ISBN

9780256218954

Available:
Holds:
Copies:

SD_ILS:92985

5.

Cover image for On becoming a consumer : the development of consumer behavior patterns in childhood

On becoming a consumer : the development of consumer behavior patterns in childhood

by

McNeal, James U.

Author

McNeal, James U.

Format:

Call Number

HF5415.33.U6 M63 2007

Publisher

Butterworth-Heinemann,

Publication Date

2007

ISBN

9780750683357

Available:
Holds:
Copies:

SD_ILS:188541

6.

Cover image for The inscrutable shopper : consumer resistance in retail

The inscrutable shopper : consumer resistance in retail

by

Minihan, Stella

Author

Minihan, Stella, Sands, Sean, Ferraro, Carla

Format:

Call Number

HF5415.332.W66 M56 2012

Publisher

Business Expert Press,

Publication Date

2012

ISBN

9781606491713

Available:
Holds:
Copies:

SD_ILS:790102

7.

Cover image for Capitalism's eye : cultural spaces of the commodity

Capitalism's eye : cultural spaces of the commodity

by

Hetherington Kevin

Author

Hetherington Kevin

Format:

Call Number

HC110.C6 H47 2007

Publisher

Routledge,

Publication Date

2008

ISBN

9780415933407

Available:
Holds:
Copies:

SD_ILS:380189

8.

Cover image for Turning silver into gold : how to profit in the new boomer marketplace

Turning silver into gold : how to profit in the new boomer marketplace

by

Furlong, Mary S.

Author

Furlong, Mary S.

Format:

Call Number

HF5415.127 F87 2007

Publisher

FT Press,

Publication Date

2007

ISBN

9780131856981

Available:
Holds:
Copies:

SD_ILS:197698

9.

Cover image for Mass affluence : seven new rules of marketing to today's consumer

Mass affluence : seven new rules of marketing to today's consumer

Mass affluence : seven new rules of marketing to today's consumer

by

Nunes, Paul, 1963-

Author

Nunes, Paul, 1963-, Johnson, Brian

Format:

Call Number

HF5415.1 N86 2004

Publisher

Harvard Business School Press,

Publication Date

2004

ISBN

9781591391968

Available:
Holds:
Copies:

SD_ILS:642456

10.

Cover image for Clued in : how to keep customers coming back again and again

Clued in : how to keep customers coming back again and again

Clued in : how to keep customers coming back again and again

by

Carbone, Lewis P.

Author

Carbone, Lewis P.

Format:

Call Number

HF5415.5 C367 2004

Publisher

FT Prentice Hall,

Publication Date

2004

ISBN

0131015508035

Available:
Holds:
Copies:

SD_ILS:100465

11.

Cover image for Word-of-mouth marketing

Word-of-mouth marketing

Word-of-mouth marketing

by

Wilson, Jerry R.

Author

Wilson, Jerry R.

Format:

Call Number

HF5415.5.W54 1991

Publisher

J. Wiley,

Publication Date

1991

ISBN

9780471524953

Available:
Holds:
Copies:

SD_ILS:330615

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