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Material Type: Open Access Book

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Subject: Internet advertising

Author

Abu Bakar Abdul Hamid

(2)

(2)

(2)

Janal, Daniel S.

(2)

Moran, Mike, 1958-

(2)

O'Keefe, Steve 1959-

(2)

Rohaizat Baharun

(2)

Siegel, Carolyn F.

(2)

(2)

Academy of Marketing Conference (2002 : United Kingdom)

(1)

Advertising Research Foundation

(1)

Andersen, Tim Frank

(1)

(1)

(1)

Borelli, Anthony

(1)

(1)

(1)

Carter, Brian, 1973-

(1)

Clarke, Irvine, 1961-

(1)

(1)

(1)

(1)

Fincanon, Jason

(1)

Flaherty, Theresa, 1968-

(1)

Forrester, Duane

(1)

Glossbrenner, Alfred

(1)

Glossbrenner, Emily

(1)

(1)

(1)

Helianthusonfri, Jefferly

(1)

(1)

Java Creativity

(1)

(1)

Kaye, Barbara K

(1)

Kerschbaum, Joseph, 1976-

(1)

(1)

Ledford, Jerri L.

(1)

Lindstrom, Martin

(1)

Medoff, Norman J.

(1)

(1)

Meyerson, Mitch

(1)

Miles, Jason, 1970-

(1)

Miller, Michael

(1)

Mohd. Shamsuriyadi

(1)

(1)

(1)

(1)

Nokes, Sebastian

(1)

Parker, Elisabeth

(1)

Persidangan Isu-Isu Kewangan IKS (2002 : Langkawi)

(1)

Plummer, Joseph Thornton, 1941-

(1)

Pousttchi, Key, 1970-

(1)

Prentice, Richard

(1)

(1)

(1)

Schwerdtfeger, Patrick

(1)

Seda, Catherine

(1)

(1)

(1)

Siti Nur Akma Ahmad

(1)

Smith, Mike, author

(1)

Stokes, Richard L.

(1)

(1)

Szetela, David, 1954-

(1)

Testerman, Joshua O.

(1)

Tuten, Tracy L.

(1)

(1)

Wiedemann, Dietmar G., 1977-

(1)

Wiedermann, Julius

(1)

(1)

(1)

(1)

Language

(51)

(3)

Format

(54)

Subject

Internet marketing

(34)

Electronic commerce

(7)

(4)

Business -- Computer network resources

(3)

Business enterprises -- Computer networks

(3)

Computer networks

(3)

(3)

Web search engines

(3)

Customer relations

(2)

Information storage and retrieval systems -- Marketing

(2)

(2)

Advertising -- Web sites -- Design

(1)

Advertising campaigns

(1)

Branding (Marketing)

(1)

Business enterprises -- Communication systems

(1)

Business enterprises -- United States -- Communication systems -- Case studies

(1)

Computer animation

(1)

Entrepreneurship

(1)

Facebook (Electronic resource)

(1)

Flash (Computer file)

(1)

(1)

(1)

Information networks

(1)

Information superhighway

(1)

Interactive marketing

(1)

Internet (Computer network)

(1)

Internet (Computer network) in publicity

(1)

Internet advertising -- Computer network resources

(1)

Internet banking

(1)

Internet in publicity

(1)

Internet searching

(1)

Internet videos

(1)

New business enterprises -- Communication systems

(1)

Online databases

(1)

Online social networks -- Handbooks, manuals, etc.

(1)

Selling -- Technological innovations

(1)

Small business marketing

(1)

Social media -- Economic aspects

(1)

Strategic planning

(1)

Subliminal advertising

(1)

Telecommunication systems

(1)

(1)

Text messages (Telephone systems)

(1)

Video tape advertising

(1)

(1)

Web site development

(1)

World wide web (Information retrieval system)

(1)

YouTube (Electronic resource)

(1)

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1.

Cover image for Advertising on the internet

Advertising on the internet

Advertising on the internet

by

Zeff, Robbin

Author

Zeff, Robbin, Aronson, Brad

Format:

Call Number

HF6146.I58 Z43 1997

Publisher

John Wiley & Sons,

Publication Date

1997

ISBN

9780471183303

Available:
Holds:
Copies:

SD_ILS:118592

2.

Cover image for Internet marketing : foundations and applications

Internet marketing : foundations and applications

by

Siegel, Carolyn F.

Author

Siegel, Carolyn F.

Format:

Call Number

HF5415.1265 S534 2006

Edition

2nd ed.

Publisher

Houghton Mifflin,

Publication Date

2006

ISBN

9780618519996

Available:
Holds:
Copies:

SD_ILS:154051

3.

Cover image for Internet marketing : foundations and applications

Internet marketing : foundations and applications

Internet marketing : foundations and applications

by

Siegel, Carolyn F.

Author

Siegel, Carolyn F.

Format:

Call Number

HF5415.1265 S534 2004

Publisher

Houghton Mifflin,

Publication Date

2004

ISBN

9780618150434

Available:
Holds:
Copies:

SD_ILS:384115

4.

Brand building on the internet

Brand building on the internet

by

Lindstrom, Martin

Author

Lindstrom, Martin, Andersen, Tim Frank

Format:

Call Number

HF6146.I58 L56 2000

Publisher

Kogan Page,

Publication Date

2000

ISBN

9780749433130

Available:
Holds:
Copies:

SD_ILS:152978

5.

Cover image for Making money on the Internet

Making money on the Internet

Making money on the Internet

by

Glossbrenner, Alfred

Author

Glossbrenner, Alfred, Glossbrenner, Emily

Format:

Call Number

HD30.335 G66 1995

Publisher

McGraw-Hill,

Publication Date

1995

ISBN

9780070240490

Available:
Holds:
Copies:

SD_ILS:390135

6.

Cover image for The e-code : 33 internet superstars reveal 43 ways to make money online almost instantly-using only e-mail!

The e-code : 33 internet superstars reveal 43 ways to make money online almost instantly-using only e-mail!

The e-code : 33 internet superstars reveal 43 ways to make money online almost instantly-using only e-mail!

by

Vitale, Joe

Author

Vitale, Joe, Mok, Jo Han

Format:

Call Number

HF5415.1265 V57 2005

Publisher

John Wiley & Sons,

Publication Date

2005

ISBN

9780471718550

Available:
Holds:
Copies:

SD_ILS:432615

7.

Cover image for Complete guide to internet publicity : creating and launching successful online campaigns

Complete guide to internet publicity : creating and launching successful online campaigns

Complete guide to internet publicity : creating and launching successful online campaigns

by

O'Keefe, Steve 1959-

Author

O'Keefe, Steve 1959-

Format:

Call Number

HF6146.I58 O43 2002

Publisher

John Wiley and Sons,

Publication Date

2002

ISBN

9780471105800

Available:
Holds:
Copies:

SD_ILS:353862

8.

Cover image for Just a click away : advertising on the Internet

Just a click away : advertising on the Internet

Just a click away : advertising on the Internet

by

Kaye, Barbara K

Author

Kaye, Barbara K, Medoff, Norman J.

Format:

Call Number

HF6146.I58 K39 2001

Publisher

Allyn and Bacon,

Publication Date

2001

ISBN

9780205318759

Available:
Holds:
Copies:

SD_ILS:338347

9.

Cover image for Publicity on the internet : creating successful publicity campaigns on the internet and the commercial online services

Publicity on the internet : creating successful publicity campaigns on the internet and the commercial online services

Publicity on the internet : creating successful publicity campaigns on the internet and the commercial online services

by

O'Keefe, Steve 1959-

Author

O'Keefe, Steve 1959-

Format:

Call Number

HM263 O59 1997

Publisher

John Wiley,

Publication Date

1997 1996

ISBN

9780471161752

Available:
Holds:
Copies:

SD_ILS:119086

10.

Cover image for Online marketing handbook : how to promote, advertise, and sell your products and services on the internet

Online marketing handbook : how to promote, advertise, and sell your products and services on the internet

Online marketing handbook : how to promote, advertise, and sell your products and services on the internet

by

Janal, Daniel S.

Author

Janal, Daniel S.

Format:

Call Number

HF6146.I58 J36 1997

Edition

Expanded 1997 ed

Publisher

Van Nostrand Reinhold,

Publication Date

1997

ISBN

9780442024826

Available:
Holds:
Copies:

SD_ILS:424580

11.

Cover image for Advertising on the internet : how to get your message across on the World Wide Web

Advertising on the internet : how to get your message across on the World Wide Web

Advertising on the internet : how to get your message across on the World Wide Web

by

Barrett, Neil

Author

Barrett, Neil

Format:

Call Number

HF6146 B37 1997

Publisher

Kogan Page,

Publication Date

1997

ISBN

9780749421663

Available:
Holds:
Copies:

SD_ILS:485519

12.

Cover image for How to grow your business on the internet

How to grow your business on the internet

by

Emery, Vince

Author

Emery, Vince

Format:

Call Number

HD30.37 E43 1996

Edition

2nd ed.

Publisher

Coriolis,

Publication Date

1996

ISBN

9781883577759

Available:
Holds:
Copies:

SD_ILS:477841

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