Brand rewired : connecting intellectual property, branding, and creativity strategy

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Publication Information:

Hoboken, NJ : Wiley, 2010

Physical Description:

xvi, 224 p. : ill. ; 24 cm.

ISBN:

9780470575420

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Library	Item Barcode	Call Number	Material Type	Item Category 1	Status
Searching... PSZ JB	30000010255242	HF5415.15 C43 2010	Open Access Book	Book	Searching... Unknown