Search Results for Marketing -- Data processing

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Language: English

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Subject: Marketing -- Management -- Data processing

Author

Derks, Richard P.

(2)

Depalma, Donald A.

(1)

Fletcher, Keith

(1)

(1)

Maddox, R. N. (Raymond Neil), 1938-

(1)

(1)

Parmerlee, David

(1)

Schader, Martin

(1)

Schellinck, Douglas Anton, 1949-

(1)

Format

(8)

Material Type

Open Access Book

Subject

Marketing -- Data processing

(3)

Electronic commerce

(1)

(1)

Information technology

(1)

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1.

Cover image for Business without borders : a strategic guide to global marketing

Business without borders : a strategic guide to global marketing

by

Depalma, Donald A.

Author

Depalma, Donald A.

Format:

Call Number

HF5415.13 D43 2002

Publication Date

2002

ISBN

9780471204695

Available:
Holds:
Copies:

SD_ILS:328907

2.

Cover image for Marketing management and information technology

Marketing management and information technology

by

Fletcher, Keith

Author

Fletcher, Keith

Format:

Call Number

HF5415.1 F63 1995

Edition

2nd ed.

Publisher

Prentice-Hall,

Publication Date

1995

ISBN

9780131844827

Available:
Holds:
Copies:

SD_ILS:116342

3.

Cover image for AMA marketing toolbox : developing successful marketing strategies

AMA marketing toolbox : developing successful marketing strategies

by

Parmerlee, David

Author

Parmerlee, David

Format:

Call Number

HF5415.13 P39 1993

Publisher

NTC Business Books,

Publication Date

1993

ISBN

9780844235806

Available:
Holds:
Copies:

SD_ILS:462682

4.

Cover image for The MART : computer applications for marketing

The MART : computer applications for marketing

The MART : computer applications for marketing

by

Maddox, R. N. (Raymond Neil), 1938-

Author

Maddox, R. N. (Raymond Neil), 1938-, Schellinck, Douglas Anton, 1949-

Format:

Call Number

HF5415.13.M32 1991 f

Publisher

Prentice-Hall,

Publication Date

1991

ISBN

9780135588420

Available:
Holds:
Copies:

SD_ILS:437061

5.

Cover image for Data, expert knowledge and decisions : an interdisciplinary approach with emphasis on marketing applications

Data, expert knowledge and decisions : an interdisciplinary approach with emphasis on marketing applications

by

Gaul, Wolfgang

Author

Gaul, Wolfgang, Schader, Martin

Format:

Call Number

HF5415.125.D38 1988

Publisher

Springer-Verlag,

Publication Date

1988

ISBN

9783540190387

Available:
Holds:
Copies:

SD_ILS:182020

6.

Cover image for The marketing workbench : using computers for better performance

The marketing workbench : using computers for better performance

The marketing workbench : using computers for better performance

by

McCann, John M

Author

McCann, John M

Format:

Call Number

HF5415.13.M34 1986

Publisher

Dow Jones-Irwin,

Publication Date

1986

ISBN

9780870947636

Available:
Holds:
Copies:

SD_ILS:250483

7.

Cover image for Business trends : data base marketing

Business trends : data base marketing

Business trends : data base marketing

by

Derks, Richard P.

Author

Derks, Richard P.

Format:

Call Number

MAK 6165

Available:
Holds:
Copies:

SD_ILS:336984

8.

Cover image for Business trends : the competitive advantages of data base marketing

Business trends : the competitive advantages of data base marketing

Business trends : the competitive advantages of data base marketing

by

Derks, Richard P.

Author

Derks, Richard P.

Format:

Call Number

MAK 6166

Available:
Holds:
Copies:

SD_ILS:336986

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