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Language: English

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Subject: Marketing -- United States

Author

Bearden, William O.

(3)

Ingram, Thomas N.

(3)

LaForge, Raymond W.

(3)

Kennedy, Dan S., 1954-

(2)

Mayfield, John D.

(2)

(2)

(1)

Embley, L. Lawrence

(1)

Futrell, Charles

(1)

Gitman, Larry J.

(1)

Gitman, Lawrence J.

(1)

Golder, Peter N.

(1)

(1)

Malaspina, Ann, author

(1)

(1)

Nunes, Paul, 1963-

(1)

Quinlan, Mary Lou

(1)

Seglin, Jeffrey L., 1956-

(1)

Stanley, Thomas J.

(1)

Tellis, Gerard J.

(1)

Format

(18)

Material Type

Computer File Accompanies Open Access Book

Open Access Book

Subject

Affluent consumers -- United States

(4)

Accounting -- United States

(2)

Business enterprises -- United States -- Finance

(2)

Management -- United States

(2)

Real estate agents -- United States

(2)

(2)

Brand name products -- United States

(1)

Consumer behavior -- United States

(1)

Consumers -- United States

(1)

Corporations -- United States -- Charitable contributions

(1)

Corporations, Nonprofit -- United States -- Marketing

(1)

(1)

Marketing -- Problems, exercises, etc.

(1)

Marketing -- United States -- Case studies

(1)

Mass media and teenagers -- United States

(1)

Minorities -- United States

(1)

Multiculturalism -- United States

(1)

Reference books -- circula

(1)

Smoking -- United States

(1)

Social responsibility of business -- United States

(1)

Teenagers -- Tobacco use -- United States

(1)

Tobacco industry -- United States

(1)

Women -- United States -- Attitudes

(1)

Women consumers -- United States

(1)

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1.

Cover image for Marketing : principles & perspectives

Marketing : principles & perspectives

Marketing : principles & perspectives

by

Bearden, William O.

Author

Bearden, William O., Ingram, Thomas N., LaForge, Raymond W.

Format:

Call Number

HF5415 B43 1998

Edition

2nd ed.

Publisher

McGraw-Hill,

Publication Date

1998

ISBN

9780256218978

Available:
Holds:
Copies:

SD_ILS:123812

2.

Cover image for Marketing : principles and perspectives

Marketing : principles and perspectives

Marketing : principles and perspectives

by

Bearden, William O.

Author

Bearden, William O., Ingram, Thomas N., LaForge, Raymond W.

Format:

Call Number

HF5415 B45 2004 f

Edition

4th ed.

Publisher

McGraw-Hill/Irwin,

Publication Date

2004

ISBN

9780072860573

Available:
Holds:
Copies:

SD_ILS:348059

3.

Cover image for Marketing: principles and perspectives

Marketing: principles and perspectives

Marketing: principles and perspectives

by

Bearden, William O.

Author

Bearden, William O., Ingram, Thomas N., LaForge, Raymond W.

Format:

Call Number

HF5415.B43 1995 f

Publisher

Irwin

Publication Date

1995

ISBN

9780256113198

Available:
Holds:
Copies:

SD_ILS:455096

4.

Cover image for Marketing to the affluent

Marketing to the affluent

by

Stanley, Thomas J.

Author

Stanley, Thomas J.

Format:

Call Number

HF5415.3 S73 1988

Publisher

McGraw-Hill,

Publication Date

1988

ISBN

9780070610477

Available:
Holds:
Copies:

SD_ILS:642342

5.

Cover image for The McGraw-Hill 36-hour marketing course

The McGraw-Hill 36-hour marketing course

The McGraw-Hill 36-hour marketing course

by

Seglin, Jeffrey L., 1956-

Author

Seglin, Jeffrey L., 1956-

Format:

Call Number

HF5415.1.S434 1990

Publisher

McGraw-Hill,

Publication Date

1990

ISBN

9780070560628 9780070560635

Available:
Holds:
Copies:

SD_ILS:255338

6.

Cover image for No B.S. marketing to the affluent : no holds barred kick butt take no prisoners guide to getting really rich

No B.S. marketing to the affluent : no holds barred kick butt take no prisoners guide to getting really rich

by

Kennedy, Dan S., 1954-

Author

Kennedy, Dan S., 1954-

Format:

Call Number

HF5415.332.A34 K46 2008

Publisher

Entrepreneur Press,

Publication Date

2008

ISBN

9781599181813

Available:
Holds:
Copies:

SD_ILS:642437

7.

Cover image for No B.S. marketing to the affluent no holds barred kick butt take no prisoners guide to getting really rich

No B.S. marketing to the affluent no holds barred kick butt take no prisoners guide to getting really rich

by

Kennedy, Dan S., 1954-

Author

Kennedy, Dan S., 1954-

Format:

Call Number

CP 024230

Publisher

Entrepreneur Press,

Publication Date

2008

ISBN

9781599181813

Available:
Holds:
Copies:

SD_ILS:766031

8.

Cover image for Marketing to the new majority : strategies for a diverse world

Marketing to the new majority : strategies for a diverse world

by

Burgos, David

Author

Burgos, David, Mobolade, Ola

Format:

Call Number

HF5415.1 B847 2011

Edition

1st ed.

Publication Date

2011

ISBN

9780230111653

Available:
Holds:
Copies:

SD_ILS:783216

9.

Cover image for 5 minutes to great real estate marketing ideas : a desk reference for top-selling agents

5 minutes to great real estate marketing ideas : a desk reference for top-selling agents

5 minutes to great real estate marketing ideas : a desk reference for top-selling agents

by

Mayfield, John D.

Author

Mayfield, John D.

Format:

Call Number

HD278 M39 2008 f

Edition

1st ed.

Publisher

Thomson South -Western,

Publication Date

2008

ISBN

9780324653588

Available:
Holds:
Copies:

SD_ILS:645109

10.

Cover image for 5 minutes to great real estate marketing ideas : A desk reference for top-selling agents

5 minutes to great real estate marketing ideas : A desk reference for top-selling agents

5 minutes to great real estate marketing ideas : A desk reference for top-selling agents

by

Mayfield, John D.

Author

Mayfield, John D.

Format:

Call Number

CP 023153

Edition

1st ed.

Publisher

Thomson South -Western,

Publication Date

2008

ISBN

9780324653588

Available:
Holds:
Copies:

SD_ILS:645120

11.

Cover image for Mass affluence : seven new rules of marketing to today's consumer

Mass affluence : seven new rules of marketing to today's consumer

Mass affluence : seven new rules of marketing to today's consumer

by

Nunes, Paul, 1963-

Author

Nunes, Paul, 1963-, Johnson, Brian

Format:

Call Number

HF5415.1 N86 2004

Publisher

Harvard Business School Press,

Publication Date

2004

ISBN

9781591391968

Available:
Holds:
Copies:

SD_ILS:642456

12.

Cover image for Doing well while doing good : the marketing link between business and nonprofit causes

Doing well while doing good : the marketing link between business and nonprofit causes

Doing well while doing good : the marketing link between business and nonprofit causes

by

Embley, L. Lawrence

Author

Embley, L. Lawrence

Format:

Call Number

HD60.5.U5 E42 1993

Edition

1st ed.

Publisher

Prentice Hall,

Publication Date

1993

ISBN

9780132198745

Available:
Holds:
Copies:

SD_ILS:322517

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