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Subject: Marketing research -- Methodology

Author

Malhotra, Naresh K.

(11)

Birks, David F.

(4)

(2)

McGivern, Yvonne

(2)

McQuarrie, Edward F.

(2)

Belk, Russell W.

(1)

Daymon, Christine

(1)

Daymon, Christine, 1952-

(1)

(1)

Hollensen, Svend

(1)

Malhotra, Naresh K., author

(1)

Morrison, Margaret A.

(1)

Schmidt, Marcus, 1959-

(1)

(1)

Language

(22)

Format

(19)

(3)

Material Type

Computer File Accompanies Open Access Book

Open Access Book

Subject

Marketing research

(12)

Qualitative research

(3)

Corporations -- Public relations -- Research -- Methodology

(2)

Public relations -- Research -- Methodology

(2)

Social sciences -- Research -- Methodology

(2)

Advertising -- Research

(1)

Conjoint analysis (Marketing)

(1)

Consumers -- Research -- Methodology

(1)

Export marketing -- Research -- Methodology

(1)

Marketing -- Mathematical models

(1)

Qualitative research -- Methodology

(1)

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1.

Cover image for Marketing research

Marketing research

Marketing research

by

Malhotra, Naresh K.

Author

Malhotra, Naresh K., Birks, David F.

Format:

Call Number

CP 5419

Edition

European ed.

Publisher

Pearson Higher Education,

Publication Date

2000

ISBN

9780139229640

Available:
Holds:
Copies:

SD_ILS:605837

2.

Cover image for Marketing research : an applied orientation

Marketing research : an applied orientation

Marketing research : an applied orientation

by

Malhotra, Naresh K.

Author

Malhotra, Naresh K.

Format:

Call Number

HF5415.2 M34 2007

Edition

5th ed.

Publisher

Pearson/Prentice Hall,

Publication Date

2007

ISBN

9780132279468

Available:
Holds:
Copies:

SD_ILS:111755

3.

Cover image for Marketing research : an international approach

Marketing research : an international approach

by

Schmidt, Marcus, 1959-

Author

Schmidt, Marcus, 1959-, Hollensen, Svend

Format:

Call Number

HF5415.2 S33 2006

Publisher

Prentice Hall/Financial Times,

Publication Date

2006

ISBN

9780273646358

Available:
Holds:
Copies:

SD_ILS:111757

4.

Cover image for Marketing research an applied approach

Marketing research an applied approach

Marketing research an applied approach

by

Malhotra, Naresh K.

Author

Malhotra, Naresh K., Birks, David F.

Format:

Call Number

CP 4356

Edition

2nd European ed.

Publisher

Pearson Education,

Publication Date

2006

ISBN

9780273695301

Available:
Holds:
Copies:

SD_ILS:565666

5.

Cover image for Marketing research : an applied approach

Marketing research : an applied approach

Marketing research : an applied approach

by

Malhotra, Naresh K.

Author

Malhotra, Naresh K., Birks, David F.

Format:

Call Number

HF5415.2 M34 2006

Edition

2nd European ed.

Publisher

Pearson Education,

Publication Date

2006

ISBN

9780273695301

Available:
Holds:
Copies:

SD_ILS:445369

6.

Cover image for Marketing research : an applied orientation

Marketing research : an applied orientation

by

Malhotra, Naresh K.

Author

Malhotra, Naresh K.

Format:

Call Number

HF5415.2 M34 2004

Edition

4th ed.

Publisher

Pearson/Prentice Hall,

Publication Date

2004

ISBN

9780130337160

Available:
Holds:
Copies:

SD_ILS:433979

7.

Cover image for Marketing research : an applied approach

Marketing research : an applied approach

Marketing research : an applied approach

by

Malhotra, Naresh K.

Author

Malhotra, Naresh K., Birks, David F.

Format:

Call Number

HF5415.2 M34 2000

Edition

European ed.

Publisher

Pearson Higher Education,

Publication Date

2000

ISBN

9780139229640

Available:
Holds:
Copies:

SD_ILS:354122

8.

Cover image for Marketing research : an applied orientation

Marketing research : an applied orientation

Marketing research : an applied orientation

by

Malhotra, Naresh K.

Author

Malhotra, Naresh K.

Format:

Call Number

HF5415.2 M34 1999

Publisher

Prentice Hall,

Publication Date

1999

ISBN

9780130830449

Available:
Holds:
Copies:

SD_ILS:123722

9.

Cover image for Marketing research : an applied orientation

Marketing research : an applied orientation

Marketing research : an applied orientation

by

Malhotra, Naresh K.

Author

Malhotra, Naresh K.

Format:

Call Number

HF5415.2 M34 1996

Edition

2nd ed.

Publisher

Prentice Hall,

Publication Date

1996

ISBN

9780132428019

Available:
Holds:
Copies:

SD_ILS:418655

10.

Cover image for Marketing research: an applied orientation

Marketing research: an applied orientation

Marketing research: an applied orientation

by

Malhotra, Naresh K.

Author

Malhotra, Naresh K.

Format:

Call Number

HF5415.2 .M34 1993

Publisher

Prentice Hall,

Publication Date

1993

ISBN

9780135553503

Available:
Holds:
Copies:

SD_ILS:171146

11.

Cover image for Marketing Research : AN APPLIED ORIENTATION

Marketing Research : AN APPLIED ORIENTATION

by

Malhotra, Naresh K., author

Author

Malhotra, Naresh K., author

Format:

Call Number

HF5415.2 M35 2010 f

Edition

Sixth Edition

ISBN

9780136094234

Available:
Holds:
Copies:

SD_ILS:863628

12.

Cover image for Essentials of marketing research : an applied orientation

Essentials of marketing research : an applied orientation

Essentials of marketing research : an applied orientation

by

Malhotra, Naresh K.

Author

Malhotra, Naresh K.

Format:

Call Number

HF5415.2 E87 2008

Edition

2nd ed.

Publisher

Pearson/prentice Hall,

Publication Date

2008

ISBN

9780733984211

Available:
Holds:
Copies:

SD_ILS:197386

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