Title:
Market driven management : creating profitable top-line growth
Personal Author:
Edition:
Rev ed
Publication Information:
Chicago : IRWIN, 1997
ISBN:
9780786305407
Added Author:
Available:*
Library | Item Barcode | Call Number | Material Type | Item Category 1 | Status |
---|---|---|---|---|---|
Searching... | 30000003789439 | HF5415.13 A53 1997 | Open Access Book | Book | Searching... |
Searching... | 30000005176627 | HF5415.13 A53 1997 | Open Access Book | Advance Management | Searching... |
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Summary
Summary
Aims to provide the tools needed to transform an organization into a responsive, customer-oriented, and profitable enterprise. This work includes topics such as: matching technology to market opportunity; thinking small to win big; and facing the realities of a more turbulent environment.