Jenama dan ekuiti jenama terhadap faktor pemilihan Universiti oleh pelajar : satu kajian di Universiti Teknologi Malaysia, Skudai

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Title:

Jenama dan ekuiti jenama terhadap faktor pemilihan Universiti oleh pelajar : satu kajian di Universiti Teknologi Malaysia, Skudai

Personal Author:

Publication Information:

2007

Physical Description:

xv, 98p. : ill. ; 30 cm.

General Note:

Supervisor : Ahmad Sharifuddin Shamsuddin

Subject Term:

Branding (Marketing) -- Malaysia -- Johor

Consumer behavior -- Malaysia -- Johor

Added Author:

Ahmad Sharifuddin Shamsuddin

Added Corporate Author:

Fakulti Pengurusan dan Pembangunan Sumber Manusia

DSP_DISSERTATION:

Project Paper (Sarjana Muda Pengurusan (Pemasaran)) - Universiti Teknologi Malaysia, 2007

Available:*

Library	Item Barcode	Call Number	Material Type	Item Category 1	Status
Searching... 1:AHIBS_L	FPP30000001310	HF5415.32 N675 2007 raf	Closed Access Thesis	UTM Project Paper (Closed Access)	Searching... Unknown
Searching... Perpustakaan Raja Zarith Sofiah	30000010140884	HF5415.32 N675 2007 raf	Closed Access Thesis	UTM Project Paper (Closed Access)	Searching... Unknown

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