Contemporary business communication

Library	Item Barcode	Call Number	Material Type	Item Category 1	Status
Searching... PSZ JB	30000003818592	HF5718 B65 1997	Open Access Book	Book	Searching... Unknown
Searching... PSZ KL	30000005033075	HF5718 B65 1997	Open Access Book	Advance Management	Searching... Unknown

Focusing on effective written, oral and employment communication skills, this text offers an introduction to business documents and applications from real companies. It gives students a perspective and hands-on practice with situations they will encounter on the job.

I Fundamentals Of Business Communication

1 Communicating in an Organization

2 The Communication Process

II Writing Basics

3 Planning Business Documents

4 Organizing, Composing, and Designing Business Documents

5 Revising and Editing Business Documents

III Organizational Letters And Memos

6 Writing Direct Requests

7 Writing Good-News, Goodwill, and Informative Messages

8 Writing Bad-News and Negative Messages

9 Writing Persuasive Messages

IV Report And Proposal Writing

10 Planning and Researching Business Reports and Proposals

11 Using Visual Aids in Business Reports and Proposals

12 Organizing and Writing Short and Long Reports

13 Organizing and Writing Short and Long Proposals

V Forms Of Oral Communication

14 Delivering Speeches and Oral Presentations

15 Communicating at Formal Meetings, by Telephone, and during Informal Conversations

VI Employment Communication

17 Effective Employment Interviewing

VII Communication Challenges

18 Communicating in a Global Marketplace

19 The Challenge of Diversity

20 Mastering Communication Technology

Appendix 1 Preparing Business Documents

Appendix 2 Basics of Grammar and Usage

Appendix 3 Resources for Business Communicators

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Summary

Summary

Table of Contents