Summary

This text provides students with extensive knowledge of the steps needed to start and run a small business. Comprehensive coverage of small business fundamentals and entrepreneurship is organized around the step-by-step process of developing a business plan. Each chapter ends with a business plan worksheet which directs the reader on what to do as well as why to do it. There is a chapter on Controlling Your Manufacturing Operations, which is not ususally included in small business management texts, and an elaboration of McClelland's work on the need for achievement as the single most significant motivating impulse of successful entrepreneurs.