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Title:
Public speaking in the age of diversity
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Publication Information:
Boston : Allyn & Bacon, 1994
ISBN:
9780205142378
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30000002553133 PN4121 G35 1994 Open Access Book Book
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Summary

Summary

Public speaking acts as a bridge to change: change in knowledge, change in attitudes or beliefs, change in values and behaviors. Creating change is a complex task, and communicating to get change is also daunting. It is affected by experiences, needs, culture, expectations, ethics, and the ability to think critically. This book addresses all these issues and promotes public communication as a task that should not be feared.The book begins with an overview of the traditions of public speaking and lays out a communications model that stresses diversity, ethics, and critical thinking skills. New chapters on speech anxiety, stress, and the first speech help continue the tradition of this well-organized, well-written book. Readers will also learn how public speaking can impact their professional careers as they hone their body language and diction.


Table of Contents

Most chapters include "Summary."
I Who Is Speaking? Who Is Listening?
1 Public Speaking: An Introduction
Case Study: Welcome to Public Speaking
The Public Speaker's Role: Realizing Personal, Professional, and Societal Benefits
Three Ways to Avoid the Dangers and Traps of Ineffective Speechmaking: Diversity, ethics, and Critical Thinking
Who Is the Speaker's Public? Comparing and Contrasting Types of Communication
The Communication Process at Work
2 Understanding and Handling Speech Anxiety and Stress: Getting Ready for the First Speech
Case Study: The Effects of Apprehension
The Sources of Speechmaking Anxiety
Considering Diversity: Imagine the Possibility
Combating the Adverse Physical Effects of Speech Apprehension
Combating the Adverse Mental Effects of Speech Apprehension
Skills Training Combats Apprehension
Learning to Manage Your Speech Fright
Preparing for Your First Speech: Setting Your Sights on Effective Public Speaking
How Good a Public Speaker are You Prepared to Become?
3 The Role of Ethics in Public Speaking
Case Study: The Substitute
Ethics and Public Speaking
The Ethical Obligations of Speakers and Receivers
Critical Thinking and Ethical Deliberation
Multiculturalism and Ethical Deliberation
4 Listening Critically: What Is the Speaker Really Saying?
Case Study: Are You Listening?
What Listening Is and Is Not
Cultural Diversity and Listening
Why Listening Is Important
The Nonlisteners versus the Listeners: The Ethics of Listening
How to Enhance Your Listening Effectiveness
II Speech Planning
5 Analyzing the Audience: Focusing on Your Listeners
Case Study: Meet the Audience
For Whom Are You Speaking? Are You Fully Prepared to Become an Audience-Centered Speaker?
Cultural Diversity and the Adaptation Challenge
Audience Analysis: What to Look for and How to Look for It
Tools You Can Use to Gather Information About Your Audience: How to Find Out What You Need to Know
How to Use What You've Discovered: Adapting to Your Audience
6 Analyzing Your Purpose: Selecting a Topic
Case Study: The Quandary
Choosing Your Topic: Why Are You Speaking?
Getting More Specific: Developing Your General and Specific Purpose
Formulating Your Central Ideas: Making Your Words Work
Evaluating Your Choices
7 The Speaker's Search for Materials: How to Research Your Speech
Case Study: Behind the Scenes
The Value of Personal Knowledge: Tapping Your Reservoir of Experience
The Value of Interviewing: How to Probe for Insights
The Value of Ordering Material by Mail or Fax: Writing Away for Data
The Value of Library Research: The Source Search
8 Supporting What You Say: How to Integrate Supporting Materials into Your Speech
Case Study: The Sleeper
The Critically Thinking Audience
The Power of Examples and Illustrations
Considering Diversity: It's in the Example
The Power of Explanations and Descriptions: Can You Understand and See It?
The Power of Definitions and Analogies: Further Increasing Audience Understanding
The Power of Testimony: Who Says So?
III Putting It Together: The Plan Takes Shape
9 Order Please! How to Organize the Body of Your Speech
Case Study: Order, Order
Why Organization Counts!
Oral versus Written Organization
Building the Skeleton of Your Speech: Main Points First!
Making Connections: Is There Unity Behind Your Idea?
Culture's Influence on Organization
10 Introducing and Concluding your Speech: The Starting Point and the Finish Line
Case Study: Where Do I Begin? How Do I End?
The Introduction: The Importance of Getting Off to a Good Start
Use the Introduction to Build Credibility
Use the Introduction to Capture the Attention of Receivers
Use the Introduction to Preview Speech Content
The Introduction: Pitfalls
The Conclusion: It's Not Over Until It's Over
Use the Conclusion to Forecast your Speech's End: Send a Clear Signal
Use the Conclusion to Reemphasize your Central Idea and Main Points
Use the Conclusion to Remotivate Your Audience
Use the Conclusion to Achieve Closure
11 Outlining for Success
Case Study: Is an Outline Really Necessary?
The Outline's Functions
The Speechmaker as Builder: The Nature of the Planning/Preparation Outline
Developing Speaker's Notes: Preparing to Speak the Speech
IV Presentation Skills: Speaking The Speech
12 The Speaker's Work: Language, Thought, and Action
Case Study: Words That Count
The Language and Speech Connection: What Is Language?
Language and Cultural Diversity
Language Is a Power Tool
Meaning and the People Factor
Meaning and Time and Place
How to Use Language to Accomplish Your Goals
Oral versus Written Style
13 The Speaker's Delivery: Style, Voice, Body Language
Case Study: Must You Believe Your Own Words
The Value of Good Delivery
Delivery Styles: A Potpourri of Methods
The Speaker's Voice: The Sound of Speech
The Speaker's Body Language: Right before Your Eyes
Culture and Nonverbal Delivery
Rehearsal: The Practice Promise
Preparing for the Q & A Session
14 Speaking with Visual Aids
Case Study: Seeing Is Believing
Why Use Visual Aids? Gaining the Speaker's Advantage
Kinds of Visual Aids
Cultural Diversity and the Use of Visuals
Attaining the Visual Advantage: How to Get the Most From Your Visual Aids
V At The Speaker's Stand: Speaking For An Array Of Purposes
15 Speaking to Inform
Case Study: The Power of Information
Addressing Diversity: Speaking of Difference
Types of Informative Speaking
The Informative Speaker Speaks: Goals and Purpose
Techniques That Increase Your Effectiveness in Speaking to Diverse Audiences
16 Speaking to Persuade
Case Study: Both Sides
Persuasion in Action
Three Theories of Persuasion
Cultural Diversity and the Persuasive Process
How to Work with the Attitudes, Beliefs and Values of Audience Members
The Persuasive Speaker: Goals and Purposes
Professional Insight: Persuasion in Practice
Types of Persuasive Speaking
An Organizing Framework for a Persuasive Speech
Persuasive Speaking and Audience Diversity: Strategies that Enhance Persuasive Speaking Effectiveness
The Ethics of Sensemaking: Reasoning Without Logical Fallacies
Target Audience Needs and Fears and Arouse the Emotions of Receivers
17 Speaking on Special Occasions
Case Study: Graduation Special
The Ceremonial Speaker: Goals and Functions
Types of Ceremonial Speaking
Ceremonial Speaking and Cultural Diversity
18 Speaking in the Small Group
Case Study: The Group
What Is a Small Group?
Culture and Group Interaction
How Does Speaking Change When the Public You're Speaking to Shrinks?
Small Group Leadership
Small Group Membership
Problem Solving in the Small Group: The Reflective Thinking Sequence
Presenting the Outcomes of Group Discussion
Notes
Index
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