Title:
Essential communication skills : the ultimate guide to successful business communications
Personal Author:
Publication Information:
England : Pearson Education Limited, 2000
ISBN:
9780582432024
Available:*
Library | Item Barcode | Call Number | Material Type | Item Category 1 | Status |
|---|---|---|---|---|---|
Searching... | 30000004382481 | HF5718 T38 2000 | Open Access Book | Book | Searching... |
Searching... | 30000004553636 | HF5718 T38 2000 | Open Access Book | Book | Searching... |
On Order
Summary
Summary
Shirley Taylor presents a comprehensive business communication textbook that focuses on the development of effective written and oral communication skills. The book offers examination-style questions for Pitman, RSA and LCCI candidates
Table of Contents
| Section 1 Back to Basics |
| Unit 1 The world of communication |
| Unit 2 The language of communication |
| Section 2 Business Writing in Action |
| Unit 3 Perfect presentation |
| Unit 4 Turn on the style |
| Unit 5 Effective planning |
| Section 3 Getting Down to Business |
| Unit 6 Business letter |
| Unit 7 Recruitment correspondence |
| Unit 8 Memos |
| Unit 9 Telecommunications |
| Unit 10 Business reports |
| Section 4 Creative and Persuasive Writing |
| Unit 11 Circulars |
| Unit 12 Sales letters |
| Unit 13 Notices and advertisements |
| Unit 14 Information sheets |
| Unit 15 Publicity material |
| Unit 16 Form design |
| Appendix |
| Answer Key |
| Index Unit |
