Cover image for Strategic entrepreneurship
Title:
Strategic entrepreneurship
Personal Author:
Edition:
4th ed.
Publication Information:
Harlow, England : Financial Times Prentice Hall, 2006
ISBN:
9780273706427

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30000010120491 HB615 W52 2006 Open Access Book Book
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30000010125965 HB615 W52 2006 Open Access Book Book
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30000010160207 HB615 W52 2006 Open Access Book Book
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Summary

Summary

The text offers an up-to-date, accessible and rigorous examination of a strategic approach to entrepreneurial management and emphasises its distinction from small business management. The text integrates both conceptual and practical ideas from a broad grounding within wider economic, psychological and other social science disciplines.

The book is written in a clear style, with coherent and logical organisation of themes, and effective visualisation of key ideas to facilitate students' learning and lecturers' course planning & delivery. It provides comprehensive coverage of the fast-growing field of entrepreneurship teaching and research.


Table of Contents

Preface to the fourth edition
Acknowledgements
Guided Tour
Prologue: entrepreneurship in the modern world
Part 1 The entrepreneur as an individual
Chapter 1 The nature of entrepreneurship
1.1 What is entrepreneurship?
1.2 The entrepreneur's tasks
1.3 The role of the entrepreneur
1.4 The entrepreneur as a person
1.5 Entrepreneurship: a style of management
1.6 The human dimension: leadership, power and motivation
Summary of key ideas
Research themes
Key readings
Suggestions for further reading
Selected case material
Discussion points
Chapter 2 Types of entrepreneur
2.1 Classifying entrepreneurs
2.2 Serial and portfolio entrepreneurship
2.3 Entrepreneurship and small business management: a distinction
Summary of key ideas
Research themes
Key readings
Suggestions for further reading
Selected case material
Discussion point
Chapter 3 The entrepreneurial personality
3.1 Personality and entrepreneurship: some theoretical issues
3.2 Schools of thinking on personality
3.3 Entrepreneurship and psychometric testing
Summary of key ideas
Research themes
Key readings
Suggestions for further reading
Selected case material
Discussion point
Chapter 4 Entrepreneurship, cognition and decision making
4.1 Cognitive approaches of entrepreneurship
4.2 Entrepreneurship and human decision making
4.3 Entreprenuerial confidence and overconfidence
4.4 Entrepreneurs and the human response to risk
Summary of key ideas
Research themes
Key readings
Suggestions for further reading
Selected case material
Discussion point
Chapter 5 Taking the entrepreneurial option
5.1 Who becomes an entrepreneur?
5.2 Characteristics of the successful entrepreneur
5.3 Entrepreneurial skills
5.4 The supply of entrepreneurs
5.5 Influences on the move to entrepreneurship
5.6 The initiation decision
5.7 The initiation process
Summary of key ideas
Research themes
Key readings
Suggestions for further reading
Selected case material
Discussion point
Part 2 The entrepreneur in the macro-economic environment
Chapter 6 The economic function of the entrepreneur
6.1 The entrepreneur in economic theory
6.2 Entrepreneurship: wealth, utility and welfare
6.3 Entrepreneurship and information
Summary of key ideas
Research themes
Key readings
Suggestions for further reading
Selected case material
Discussion point
Chapter 7 Entrepreneurship and economic development
7.1 Entrepreneurship, economic performance and economic growth
7.2 National governance and entrepreneurship
7.3 National cultural and entrepreneurial inclination
Summary of key ideas
Research themes
Key readings
Suggestions for further reading
Selected case material
Discussion points
Chapter 8 Not-for-profit and public entrepreneurship
8.1 The conceptual challenge of social entrepreneurship
8.2 Is the social entrepreneur really an entrepreneur?
8.3 Distinguishing the social entrepreneur from the classical entrepreneur
Summary of key ideas
Research themes
Key readings
Suggestions for further reading
Selected case material
Discussion points
Chapter 9 Success, stakeholders and social responsibility
9.1 Defining success
9.2 Success factors for the new venture
9.3 Measuring success and setting objectives
9.4 Success and social responsibility
9.5 Social responsibility and business performance
9.6 Understanding failure
Summary of key ideas
Research themes
Key readings
Suggestions for further reading
Selected case material
Discussion points
Part 3 The entrepreneurial process and new venture creation
Chapter 10 The entrepreneurial process
10.1 Making a difference: entrepreneurship and the drive for change
10.2 The entrepreneurial process: opportunity, organization and resources
10.3 The entrepreneurial process: action and the dynamics of success
Summary of key ideas
Research themes
Key readings
Suggestions for further reading
Selected case material
Discussion point
Chapter 11 The nature of business opportunity
11.1 The landscape of business opportunity
11.2 Innovation and the exploitation of opportunity
11.3 High- and low-innovation entrepreneurship
11.4 Opportunity and entrepreneurial motivation
11.5 The opportunity to create wealth
11.6 The opportunity to distribute wealth
11.7 Entrepreneurship: risk, ambiguity and uncertainty
Summary of key ideas
Research themes
Key readings
Suggestions for further reading
Selected case material
Discussion point
Chapter 12 Resources in the entrepreneurial venture
12.1 Resources available to the entrepreneur
12.2 Financial resources
12.3 Operating resources
12.4 Human resources
12.5 Organizational process and learning as resources
12.6 Resources, investment and risk
12.7 Stretch and leverage of entrepreneurial resources
Summary of key ideas
Research themes
Key readings
Suggestions for further reading
Selected case material
Discussion points
Chapter 13 The entrepreneurial venture and the entrepreneurial organisation
13.1 The concept of organization
13.2 Organisation and the control of resources
13.3 Markets and hierarchies
13.4 Networks
13.5 The extended organisation and the hollow organisation
Summary of key ideas
Research themes
Key readings
Suggestions for further reading
Selected case material
Discussion point
Chapter 14 Intrapreneurship
14.1 The nature and value of intrapreneurship
14.2 The challenges to intrapreneurship
Summary of key ideas
Research themes
Key readings
Suggestions for further reading
Selected case material
Discussion points
Chapter 15 The changing role of the entrepreneur in the consolidated organisation
15.1 The entrepreneur versus the chief executive
15.2 The dangers of entrepreneurial control in the mature organisation
15.3 The role of the founding entrepreneur in the mature organisation
15.4 Succession in the entrepreneurial business
Summary of key ideas
Research themes
Key readings
Suggestions for further reading
Selected case material
Discussion points
Part 4 Choosing a direction
Chapter 16 Entrepreneurial vision
16.1 What is entrepreneurial vision?
16.2 Developing and shaping vision
16.3 Communicating and sharing vision
16.4 Entrepreneurship and strategic foresight
Summary of key ideas
Research themes
Key readings
Suggestions for further reading
Selected case material
Discussion points
Chapter 17 The entrepreneurial mission
17.1 Why a well-defined mission can help the venture
17.2 What a mission statement should include
17.3 Developing the mission statement
17.4 Articulating the mission statement
Summary of key ideas
Research themes
Key readings
Suggestions for further reading
Selected case material
Discussion points
Chapter 18 The strategy for the venture
18.1 What is a business strategy?
18.2 Strategy process in the entrepreneurial business
18.3 Controlling strategy process in the venture
18.4 Why a well-defined strategy can help the venture
18.5 An overview of entrepreneurial entry strategies
18.6 Talking strategy: entrepreneurial strategic heuristics
Summary of key ideas
Research themes
Key readings
Suggestions for further reading
Selected case material
Discussion points
Chapter 19 The business plan: an entrepreneurial tool
19.1 Planning and performance
19.2 The role of the business plan
19.3 What a business plan should include
19.4 Business planning: analysis and synthesis
19.5 Business planning: action and communication
19.6 Structuring and articulating the business plan: the Pyramid Principle
19.7 Strategy, planning and flexibility
Summary of key ideas
Research themes
Key readings
Suggestions for further reading
Selected case material
Discussion points
Chapter 20 Gaining financial support: issues and approaches
20.1 Sources and types of financial investment
20.2 How backers select investment opportunities
20.3 The questions investors need answering
20.4 Playing the game: game-theoretical ideas on the entrepreneur-investor relationship
Summary of key ideas
Research themes
Key readings
Suggestions for further reading
Selected case material
Discussion points
Part 5 Initiating and developing the new venture
Chapter 21 The strategic window: identifying and analysing the gap for the new business
21.1 Why existing businesses leave gaps in the market
21.2 The strategic window: a visual metaphor
Summary of key ideas
Research themes
Key readings
Suggestions for further reading
Selected case material
Discussion points
Chapter 22 Seeing the window: scanning for opportunity
22.1 Types of opportunities available
22.2 Methods of spotting opportunities
22.3 Screening and selecting opportunities
22.4 Entrepreneurial innovation
Summary of key ideas
Research themes
Key readings
Suggestions for further reading
Selected case material
Discussion point
Chapter 23 Locating and measuring the window: positioning the new venture
23.1 The idea of positioning
23.2 Strategic positioning
23.3 Market positioning
23.4 The need for information
23.5 Analysing the market and identifying key issues
23.6 Analysing the opportunity
23.7 Analysis and planning formality
Summary of key ideas
Research themes
Key readings
Suggestions for further reading
Selected case material
Discussion points
Chapter 24 Opening the window: gaining commitment
24.1 Entering the network
24.2 Gaining financial investment: key issues
24.3 Gaining human commitment
24.4 Establishing a presence with distributors
Summary of key ideas
Research themes
Key readings
Suggestions for further reading
Selected case material
Discussion points
Chapter 25 Closing the window: sustaining competitiveness
25.1 Long-term success and sustainable competitive advantage
25.2 How competitive advantage is established
25.3 Maintaining competitive advantage
Summary of key ideas
Research themes
Key readings
Suggestions for further reading
Selected case material
Discussion points
Chapter 26 The dimensions of business growth
26.1 Growth as an objective for the venture
26.2 The process of growth
26.3 Financial evaluation of growth
26.4 Financial growth
26.5 Strategic growth
26.6 Structural growth
26.7 Organisational growth
26.8 Controlling and planning for growth
26.9 The venture as a theatre for human growth
26.10 Conceptualising growth and organisational change
Summary of key ideas
Research themes
Key readings
Suggestions for further reading
Selected case material
Discussion points
Chapter 27 Consolidating the venture
27.1 What consolidation means
27.2 Building success into consolidation
27.3 Encourgaing intrapreneurship
Summary of key ideas
Research themes
Key readings
Suggestions for further reading
Selected case material
Discussion point
Chapter 28 Making your contribution: researching entrepreneurship
28.1 Entrepreneurship: an adolescent discipline
28.2 Entrepreneurship: the research field
28.3 Research paradigms in entrepreneurship
28.4 Research methodology in entrepreneurship
Summary of key ideas
Research themes
Key readings
Suggestions for further reading
Index