Title:
Microeconomics for managers
Personal Author:
Publication Information:
New York : W.W Norton & Company, 2004
Physical Description:
xviii, 652 p. : ill. ; 27 cm.
ISBN:
9780393976786
Available:*
Library | Item Barcode | Call Number | Material Type | Item Category 1 | Status |
|---|---|---|---|---|---|
Searching... | 30000010225008 | HB172 K734 2004 | Open Access Book | Book | Searching... |
On Order
Summary
Summary
Developed over the course of ten years at the Stanford Business School, Microeconomics for Managers leads the field with a strong game theoretic approach and full-chapter coverage of many modern topics, including Porter's five forces, signaling, transaction costs, and incentives.
