Cover image for Your leadership legacy :  the difference you make in people's lives
Title:
Your leadership legacy : the difference you make in people's lives
Personal Author:
Series:
The Ken Blanchard series
Publication Information:
San Francisco, Calif. : Berrett-Koehler Publishers, 2004
ISBN:
9781576752876

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30000010062016 HD57.7 B764 2004 Open Access Book Book
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30000010065749 HD57.7 B764 2004 Open Access Book Book
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Summary

Summary

Whatever your position, if you influence change in the lives of those around you, you are engaged in an act of leadership. And if you are a leader in any sense, you are creating a legacy as you live your daily life. Your leadership legacy is the sum total of the difference you make in people's lives, directly and indirectly, formally and informally. Will you consciously craft your legacy or simply leave it up to chance? What can you do to create a positive, empowering legacy that will endure and inspire?Your Leadership Legacy, the latest volume in the popular Ken Blanchard Series, is a parable that challenges leaders to take responsibility for the lasting impact their actions can have, for better or for worse. The authors spent five years speaking to a cross-section of men and women form all walks of life, asking them who had left an indelible impression in their lives and, more importantly, why. They drew on his research to develop three Leadership Imperatives that any leader can follow to create a lasting positive legacy. They reveal these imperatives through the story of Doug Roman. Doug is a brash, 30-something CEO, heir-apparent to a company called Mooseland Stoneware. He assumes he will just waltz into the job after the death of the former CEO, his beloved Aunt Nan. But Aunt Nan has a posthumous surprise for him. She leaves behind a detailed letter telling him that he must first embark on a journey to learn the leadership imperatives that will prepare him to live his leadership legacy. He can only become CEO if six months later, Mooseland's board unanimously agrees that he as indeed understood and begun to master these leadership imperatives. As readers accompany Doug, they learn that leaving a lasting legacy is about more than just professional values-they must demonstrate them by the way they live. While there are many books that help leaders define their values, there is little written to help them figure out how to live them courageously. Your Leadership Legacy shows leaders that the legacy they live is the legacy they leave."Your Leadership Legacy provides you with sound advice in helping make your life one that is whole, meaningful, and memorable. Read it, then read it again." -Harry Paul, co-author, FISH!: A Remarkable Way to Boost Morale and Improve Results


Author Notes

Marta Brooks is a senior consulting partner for the Ken Blanchard companies for the past 8 years
Julie Stark is a senior multimedia instructional design specialist with Luxottica Retail
Sarah Caverhill currently holds the position of East Coast director for The Ken Blanchard Companies


Reviews 1

Publisher's Weekly Review

Part of the Ken Blanchard series of business books, which aims to show how ?Simple Truths [Uplift] the Value of People in Organizations,? this sentimental volume ascribes to the Nice Guy theory of management: i.e., treat people well and business will take care of itself. Brooks, Stark and Caverhill pass along their ideas in story form. An arrogant, young CEO named Doug is placed on a six-month apprenticeship program to determine whether he can develop the qualities necessary to lead the Mooseland Stoneware company. Doug begins the story as a no-nonsense, bottom-line type of manager, uninterested in the touchy-feely aspects of nurturing workers. However, mentored by a plant-shop owner named Adoi, Doug learns timeless truths of business leadership: ?Dare to be person, not a position?; ?Dare to connect with people?; and ?Dare to drive the dream.? At the end of his training, not only has Doug won the CEO?s job at Mooseland, he has also learned to care for a small fern. It?s a comforting tale, but the authors? warm and fuzzy management ethos seems quite opposed to that of successful real-life CEOs like Jack Welch, Bill Gates and Larry Ellison. None of these would appear to follow the leadership maxims in this book: ?Keep your ego in check?; ?Respond to the perspectives of others with empathy?; ?Genuinely have fun.? Certainly the authors? advice could still apply usefully to small businesses, where executives and employees have more day to day contact. But, for better or worse, the principles they describe here are not the ones that guide the leaders of most large companies. (May) Copyright 2004 Reed Business Information.


Excerpts

Excerpts

THE READING OF THE WILL Doug Roman was not in the mood for stop-and-go traffic. "Obnoxious music," he snapped as he poked one of the buttons on the dash panel. The perfectly balanced sound of his custom audio system immediately replaced the cackling broadcast. "Calm down, Doug," he told himself. "You've got plenty of time." The reading of Nan's will was set for ten o'clock; by noon he would be the new CEO of Mooseland Stoneware. His aunt Nan had been more than an intelligent woman and the influential founder and CEO of Moose-land, the most prestigious stoneware company in the world. She had also been the single most important person in his life. Doug glanced at his reflection in the rearview mirror. "You've grown up to be a very handsome man," she'd told him often. "But that isn't why I love you." Nan had taken full responsibility for him from the moment her doorbell had rung that rainy night those thirty-some years ago. The officer standing on her porch had explained how two young lives had been extinguished on a winding country road, the tragic result of the driver swerving to avoid a deer. In the midst of shock and grief, Nan had experienced a wave of relief, knowing that her younger brother's two-year-old son was sleeping safely in the guest room upstairs. He had depended on her for everything. She was the one person in the world whom he had most loved and admired. And now she was gone. He knew that the reading of her will would mean that it was final. Nan, why did you have to leave me? He was late when he burst into the plush law offices of McCann & Pherson. "Good afternoon, Mr. Roman," Tommy McCann's secretary said cheerfully as Doug breezed by her and pushed open the door to Tommy's inner office. He took a seat in the corner of the room so he could observe his relatives and the three board members who had gathered for the reading of the will. Without addressing Doug directly, Tommy glanced over his half-glasses and cleared his throat. "I believe we are all present now. We are here to read the last will and testament of Nannette Mae Roman, executed . . . " Nan had updated her will less than three months ago. Had she had a premonition that she was going to die? Why hadn't she said anything to me? Tommy read name after name followed by the gifts that Nan had painstakingly selected for each one. It was clear that Nan had been generous, too generous in Doug's estimation, with his cousins and their families. She had also designated impressive gifts for some of her employees, friends, and favorite charities. When is Tommy going to get to my name? "I'm going to ask everyone but Doug and the board members to leave the room now." He waited while Doug's relatives filed out of the room, not one of them giving Doug any more than a side-glance. When the door finally closed, Doug leaned forward in his chair. "All right, what's going on?" Tommy handed Doug a shallow rectangular box. "Your aunt asked me to give this to you." Inside the box was a bonded-leather book. There was no title, just the raised design of a fern in the upper right corner of the cover. Doug lifted the book out of the box. A letter was folded inside the book and the inside front cover contained an inscription in Nan's familiar handwriting: Dearest Doug, As your journey reveals the truth, write it. As the truth reveals your legacy, live it. Love, Nan Doug felt a distinct tightness in his chest. Without looking up, he unfolded the letter. My dearest Doug, As I write this, I can't help but think how much I love you. I am so proud of the wonderful man you have become. All my remaining personal belongings shall be yours to do with as you wish. In addition, I bequeath to you all assets not otherwise cited in my will. Tommy will handle the necessary details. Mooseland Stoneware, my most precious gift, is, of course, rightfully yours. You shall be the CEO and chairman six months from today with one stipulation--the board must vote unanimously that you have discovered the personal imperatives that will prepare you to live your leadership legacy. Doug, you and Mooseland mean so much to me. Though I suspect you are stunned by this letter, I could never want anything less than what is best for you and the company. Therefore, it is my decision that you shall embark on a journey, one that will reveal unexplored gifts that you might not know you have. Be assured, my darling Doug, that wherever you find new truths about your legacy, I am cheering your discovery. Every journey begins with one step. This card will help you get started. May God bless you on your journey. Love, Nan A business card with a picture of a fern embossed in the upper right corner and the name and address of a local garden center was clipped to the bottom of the page. Doug looked up at Tommy. "Did you know about this?" "Yes, I did. Nan and I were colleagues and friends for many years. She and I discussed her plans at length, though I must say this is happening much sooner than she thought it would. The board members have received copies of this letter and another letter of instruction from your aunt. The second letter explains their responsibility to render a decision six months from today regarding your competence to serve as Mooseland's leader." What was Nan talking about? Am I destined to be forever burdened with her ideas about leadership? Any doubts as to my achievements and suitability to lead Mooseland could be dispelled with a glance at my resume. And what am I supposed to do with this business card? "This has to be some kind of mistake. What is my leadership legacy?" "No, Doug, there's no mistake." Doug stared at Tommy, waiting for an explanation. "Building a leadership legacy differs from building a resume. A person's resume may include pages of experience and accomplishments. But none of that reflects that person's suitability to serve as a leader. "Nan believed that the legacy you live is the legacy you leave. Do you have any sense of your leadership legacy? She was saying that if you're going to take the top leadership position of Mooseland, you must discover what it takes to live your leadership legacy. She knew what she was talking about. Trust her." Doug looked down at the letter and then up at Tommy. "This is nuts. All of you are completely out of your minds!" With that, he got up and left. After Doug's abrupt departure, Tommy again addressed the board. "It is important that you understand the task Nan has set before you. Nan's dream is that Doug will master three crucial imperatives of effective leadership and begin to live his leadership legacy. Within six months, you must be convinced that he is willing to Dare to Be a Person, Not a Position; Dare to Connect with People; and Dare to Drive the Dream." Excerpted from Your Leadership Legacy: The Difference You Make in People's Lives by Marta Brooks, Julie Stark, Sarah Caverhill All rights reserved by the original copyright owners. Excerpts are provided for display purposes only and may not be reproduced, reprinted or distributed without the written permission of the publisher.

Table of Contents

Forewordp. vii
Prefacep. xi
1 The Reading of the Willp. 1
2 Every Journey Begins with One Stepp. 6
3 The Fern Is as Good as Deadp. 16
4 Dare to Be a Person, Not a Positionp. 22
5 Dare to Connectp. 42
6 Dare to Drive the Dreamp. 52
7 The Fern Is Revivedp. 64
Acknowledgmentsp. 78
About the Authorsp. 79