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Searching... | 37000000000552 | HD58.8 R47 1997 | Open Access Book | Gift Book | Searching... |
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Summary
Summary
From this all-star cast of today's most highly-regarded business philosophers, futurists and practitioners comes a panoramic perspective of how organizations can be redesigned to thrive in tomorrow's hyper-competitive global environment. In this meeting place of minds, Rethinking the Future is an original and inspiring collection that presents a unique opportunity to gain insights from this elite group as they define the new paradigm that will revolutionize business and society in the next millennium.
Author Notes
Rowan Gibson has been called a 'guru among the gurus'. He is a bestselling business writer and strategy consultant to international corporations who has worked closely with some of the world's most renowned business thinkers and corporate leaders. He is founder and chairman of Rethinking Group, a company focused on helping organizations to rethink core strategies. He is also a popular congress and seminar speaker, as well as a regular magazine columnist. Internet: rg@rethinkinggroup.com
Reviews 1
Choice Review
Gibson's message is clear, concise, and well articulated: the road ahead for everyone requires a major repositioning. The moral of the Gibson saga: "If you leave it alone and don't fix it 'cause it's not broken, then you will not survive in the 21st century." From start to finish, the author provides the tools required to understand the necessary paradigm shift and hence how to approach the 21st century. Comments from the book's contributors also deliver the message that the worldview of the industrial revolution is nearing its end, and the new paradigm requires new principles--a new way to make sense out of the uncertainty of the old industrial order. The author asserts that strategic positioning for growth and competition requires a decidedly different approach--one that takes us beyond the current view of management and leadership. This new paradigm defies traditional sense of territory, the boundaries of culture, and our current view of the marketplace. In less than 300 power-packed pages, Gibson brings to focus the cream of the intellectual community and a treasury of ideas as to why the road to the 21st century requires skillful maneuvering. This valuable work is a must for marketing students and indeed business students in general. Upper-division undergraduate and up. J. B. Kashner; College of the Southwest
Table of Contents
| Foreword | p. viii |
| Acknowledgments | p. xi |
| Rethinking Business | p. 1 |
| Rethinking Principles | p. 15 |
| Finding Sense in Uncertainty | p. 16 |
| Putting Principles First | p. 34 |
| Rethinking Competition | p. 47 |
| Creating Tomorrow's Advantages | p. 48 |
| Strategies for Growth | p. 62 |
| Reinventing the Basis for Competition | p. 76 |
| Rethinking Control and Complexity | p. 93 |
| Beyond the End of Management | p. 94 |
| Focusing on Constraints, Not Costs | p. 106 |
| Through the Eye of the Needle | p. 122 |
| Rethinking Leadership | p. 147 |
| Becoming a Leader of Leaders | p. 148 |
| Cultures and Coalitions | p. 164 |
| Rethinking Markets | p. 179 |
| Focused in a Fuzzy World | p. 180 |
| Mapping the Future Marketplace | p. 196 |
| Rethinking the World | p. 211 |
| From Nation States to Networks | p. 212 |
| Changing the Nature of Capitalism | p. 228 |
| The New Biology of Business | p. 250 |
| Index | p. 269 |
