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The strategic management of higher education : serving students as customers for institutional growth

Kazeroony, Hamid H

Author

Kazeroony, Hamid H

Format:

Call Number

LB2341 K39 2012

Publisher

Business Expert Press,

Publication Date

2012

ISBN

9781606493663

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Listening to the customer's voice for positioning Malaysian higher learning institutes

Rohaizat Baharun

Author

Rohaizat Baharun, Noraini Abu Bakar, International Seminar on Consumer and Consumerism : issues and challenges (2001 : Universiti Utara Malaysia, Sintok, Kedah)

Format:

Call Number

LC148 R63 2001

Publisher

Universiti Teknologi Malaysia,

Publication Date

2001

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