Search Results for Branding (Marketing)

Retail branding and store loyalty : analysis in the context of reciprocity, store accessibility, and retail formats

Berg, Bettina

Author

Berg, Bettina

Format:

Call Number

HF5415.1255 B47 2014

Publisher

Springer Gabler,

Publication Date

2014

ISBN

9783658015954

Available:
Holds:
Copies:

Pengaruh pengiklanan dalam pemilihan jenama pengguna

Aziela Ali, author

Author

Aziela Ali, author, Ahmad Sharifuddin Shamsuddin, Fakulti Pengurusan dan Pembangunan Sumber Manusia

Format:

Call Number

HF5415.1255 A95 2012 raf

Publication Date

2012

Project Paper (Sarjana Muda Pengurusan(Pemasaran)) - Universiti Teknologi Malaysia, 2012

Available:
Holds:
Copies:

Brand image towards consumer's decision making : a case study of Airasia Berhad

Law, Lik Wang, author

Author

Law, Lik Wang, author, Norhayati Mohmad Zakwan@Zakuan, supervisor, Fakulti Pengurusan dan Pembangunan Sumber Manusia

Format:

Call Number

HF5415.1255 L39 2011 raf

Publication Date

2011

Project Paper (Sarjana Muda Pengurusan (Teknologi)) - Universiti Teknologi Malaysia, 2011

Available:
Holds:
Copies:

Brand image towards consumer's decision making : a case study of Airasia Berhad

Law, Lik Wang author

Author

Law, Lik Wang author, Norhayati Mohmad Zakwan@Zakuan, supervisor, Fakulti Pengurusan dan Pembangunan Sumber Manusia

Format:

Call Number

CP 058130 ra

Publication Date

2011

Project Paper (Sarjana Muda Pengurusan (Teknologi)) - Universiti Teknologi Malaysia, 2011

Available:
Holds:
Copies:

The aging consumer : perspectives from psychology and economics

Drolet, Aimee Leigh

Author

Drolet, Aimee Leigh, Schwarz, Norbert, Yoon, Carolyn, 1960-

Format:

Call Number

HF5415.332.O43 A385 2010

Publisher

Taylor & Francis,

Publication Date

2010

ISBN

9781848728103 9781848728110

Available:
Holds:
Copies:

Consumer perception on the logo re-branding of Bank Islam Malaysia Berhad

Nur Nadirah Mohamad Ishak

Author

Nur Nadirah Mohamad Ishak, Salmiah Mohamad Amin, supervisor, Fakulti Pengurusan dan Pembangunan Sumber Manusia

Format:

Call Number

HF5415.1255 N87 2009 raf

Publication Date

2009

Project Paper (Sarjana Muda (Pengurusan - Pemasaran)) - Universiti Teknologi Malaysia, 2009

Available:
Holds:
Copies:

Customer perception towards the branding of BMW

Ong, Chin Yong

Author

Ong, Chin Yong, Ahmad Sharifuddin Shamsuddin, Fakulti Pengurusan dan Pembangunan Sumber Manusia

Format:

Call Number

HF5415.1255 O54 2009 raf

Publication Date

2009

Project Paper (Sarjana Muda (Pengurusan -Pemasaran)) - Universiti Teknologi Malaysia, 2009

Available:
Holds:
Copies:

Pengaruh program campuran promosi terhadap keputusan pembelian produk di Merlin Shopping Center, Kopo Bandung

Beviryan Nichmariena Chrisviandy

Author

Beviryan Nichmariena Chrisviandy

Format:

Call Number

HF5438.5 B48 2007

Publisher

Universiti Teknologi Malaysia,

Publication Date

2007

Project Paper (Sarjana Muda Pengurusan (Teknologi)) - Universiti Teknologi Malaysia, 2007

Available:
Holds:
Copies:

Select an Action

Place Hold(s)
Add to My Lists
Email
Print

	{displayName}	{count}
{error}