Cover image for Passion to profits : business success for new entrepreneurs
Title:
Passion to profits : business success for new entrepreneurs
Personal Author:
Edition:
1st ed.
Publication Information:
Palo Alto, Calif. : Planning Shop, c2008
Physical Description:
xi, 226 p. : ill. ; 25 cm.
ISBN:
9780974080192
General Note:
Includes index
Added Author:
Added Corporate Author:

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30000010237835 HD62.5 A274 2008 Open Access Book Book
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Summary

Summary

Engineers, musicians, psychologists, culinary students--in just about every field, sooner or later it's likely someone will start a business. This major new book is the first to teach the fundamentals of entrepreneurship regardless of the industry. Packed with business essentials and real-world advice, this unique book breaks down everything from start to finish. You'll learn how to choose, start, run, and grow your business.

You're good at what you do, but you don't know how to turn your skills into a profitable business. Passion to Profits serves the needs of people whose primary skill is not business and outlines the fundamentals that will help you become a successful entrepreneur. Each page is packed with business essentials and real-world advice from start to finish. From finding sources of start-up cash, to creating a captivating company identity, to money-management tips, this comprehensive guide shows you how to turn your dreams into reality.


Author Notes

Rhonda Abrams was educated at Harvard and UCLA. Abrams has written a lively column about small business for Gannett News Service since 1992 which is distributed to 150 newspapers, with a combined circulation of 13 million. She also writes a monthly column, America's Business Planning Expert, for Costco's (the nation's sixth largest retailer) newsletter, which is distributed to its millions of small business members. Her book The Successful Business Plan sold 140,000 copies.

Abrams is also an active public speaker, and has been invited to present occasional commentaries on business for National Public Radio's "All Things Considered." Abrams not only writes about business, she lives it. In 1986 she started her first business, Abrams Business Strategies, a management consulting practice that now has clients ranging from one-person start-ups to Fortune 500 companies.

Abrams lives in Los Altos, California.

(Bowker Author Biography)