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1.

Cover image for Wiley international encyclopedia of marketing

Wiley international encyclopedia of marketing

by

Sheth, Jagdish N.

Author

Sheth, Jagdish N., Malhotra, Naresh K.

Format:

Call Number

HF5415 W55 2011 re v. 1

Publisher

Wiley,

Publication Date

2011

ISBN

9781405161787

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2.

Cover image for Legends in marketing. Kent B. Monroe

Legends in marketing. Kent B. Monroe

by

Monroe, Kent B.

Author

Monroe, Kent B., Sheth, Jagdish N.

Format:

Call Number

HF5415 M568 2011 v.1

Publisher

Sage Publications Pvt. Ltd,

Publication Date

2011

ISBN

9788132105183

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3.

Cover image for Legends in marketing. Jagdish N. Sheth

Legends in marketing. Jagdish N. Sheth

by

Sheth, Jagdish N.

Author

Sheth, Jagdish N., Krishnan, Balaji C.

Format:

Call Number

HF5415 S34 2010 V.1

Publisher

SAGE Publications,

Publication Date

2010

ISBN

9788132103004

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4.

Cover image for Customer behavior : a managerial perspective

Customer behavior : a managerial perspective

by

Sheth, Jagdish N.

Author

Sheth, Jagdish N., Mittal, Banwari

Format:

Call Number

HF5415.32 S54 2004

Edition

2nd ed.

Publisher

Thomson/South-Western,

Publication Date

2004

ISBN

9780030343360

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