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Cover image for Social media advertising factors and Malaysian young consumers' purchase intention : The case of youtube
Title:
Social media advertising factors and Malaysian young consumers' purchase intention : The case of youtube
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Physical Description:
xiv, 83 pages : illustrations ; 26 cm.
General Note:
Supervisor : Dr. Zuraidah Sulaiman
Added Author:
DSP_DISSERTATION:
Thesis (Sarjana Muda Pengurusan (Pemasaran)) - Universiti Teknologi Malaysia, 2019

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35000000027862 HF5415.32 L443 2019 raf Closed Access Thesis UTM Project Paper (Closed Access)
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