Title:
Consumer information systems and relationship management : design, implementation, and use
Publication Information:
Hershey, P.A. : Business Science Reference, 2013
Physical Description:
xviii, 236 pages : illustrations ; 29 cm.
ISBN:
9781466640825
9781466640832
Abstract:
"This book highlights empirical research, theoretical frameworks, and relevant models on the understanding and implementation of consumer information systems, covering consumer perceptions of practicality and ease of use"--provided by publisher
Available:*
Library | Item Barcode | Call Number | Material Type | Item Category 1 | Status |
|---|---|---|---|---|---|
Searching... | 30000010334706 | HF5415.32 C667 2013 f | Open Access Book | Folio Book | Searching... |
