Cover image for Modern marketing research : concepts, methods, and cases
Title:
Modern marketing research : concepts, methods, and cases
Personal Author:
Edition:
2nd ed.
Publication Information:
London : Cengage Learning, 2013
Physical Description:
xxx, 689 p. : ill. ; 28 cm.
ISBN:
9781133191025
General Note:
Includes index

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Item Category 1
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30000010333859 HF5415.2 F45 2013 f Open Access Book Book
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