Title:
Surviving the new millennium : lessons from the Asian crisis
Personal Author:
Publication Information:
Singapore : McGraw-Hill, 2000
ISBN:
9780071160308
Available:*
Library | Item Barcode | Call Number | Material Type | Item Category 1 | Status |
|---|---|---|---|---|---|
Searching... | 30000004788356 | HB3808 S97 2000 | Open Access Book | Book | Searching... |
On Order
Summary
Summary
This book focuses on three main themes. First, it provides a macro perspective of the root causes of the Asian crisis. Second, it discusses the actions businesses have to take to prepare for the new millennium. And third, it identifies the indicators of the success of such efforts and the warning signs of the arrival of a new crisis.
Table of Contents
| About the Authors | p. v |
| Preface | p. vii |
| Chapter 1 The Dawn of a New Era | p. 1 |
| Chapter 2 Causes, Recovery Process, and Future Trends | p. 13 |
| Chapter 3 Corporate Financial Strategies During an Economic Crisis | p. 49 |
| Chapter 4 Cooperative Strategies for the Crisis and Recovery | p. 103 |
| Chapter 5 Crisis Marketing for Consumers and Businesses | p. 137 |
| Chapter 6 Managing Human Resources in a Crisis | p. 199 |
| Chapter 7 Restructuring for Sustained Success in the New Millennium | p. 239 |
