Brand management : research, theory and practice

Select an Action

Place Hold(s)
Add to My Lists
Email
Print

Title:

Brand management : research, theory and practice

Personal Author:

Publication Information:

New York, NY : Routledge, 2009

Physical Description:

xviii, 267 p. : ill. ; 24 cm.

ISBN:

9780415443272

Subject Term:

Brand name products -- Management

Branding (Marketing)

Added Author:

Knudtzen, Charlotte F.

Bjerre, Mogens, 1959-

Available:*

Library	Item Barcode	Call Number	Material Type	Item Category 1	Status
Searching... PSZ JB	30000010197276	HD69.B7 H43 2009	Open Access Book	Book	Searching... Unknown
Searching... PSZ KL	30000010201573	HD69.B7 H43 2009	Open Access Book	Book	Searching... Unknown

On Order