Consumer behavior : building marketing strategy

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Title:

Personal Author:

Edition:

12th ed.

Publication Information:

New York : McGraw Hill, 2013

Physical Description:

xxvii, 772 p. : ill. (some col.) ; 26 cm. + 1 CD-ROM (12 cm.)

ISBN:

9780071315128

General Note:

Accompanies by CD-ROM : CP 031257

Subject Term:

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Library	Item Barcode	Call Number	Material Type	Item Category 1	Status
Searching... PSZ JB	30000010303113	HF5415.32 H38 2013	Open Access Book	Book	Searching... Unknown