Title:
Making strategy work : how senior managers produce results
Personal Author:
Publication Information:
New York : John Wiley, 1986
ISBN:
9780471803195
Available:*
Library | Item Barcode | Call Number | Material Type | Item Category 1 | Status |
|---|---|---|---|---|---|
Searching... | 30000000722136 | HD30.28 H35 1986 | Open Access Book | Book | Searching... |
Searching... | 30000001268584 | HD30.28 H35 1986 | Open Access Book | Book | Searching... |
On Order
Summary
Summary
Adresses the ways in which top executives use strategic planning to produce results in their companies. It is not just a theoretical description of strategy or planning, but is based on the experiences that over twenty companies have had in using the techniques of portfolio planning. The author shows how strategy is shaped by the CEO's agenda, financial constraints, administrative considerations, and the portfolio analysis. The presentation is well illustrated by detailed case studies of General Electric, Memorex, and the Dexter Corporation.
Author Notes
Richard G. Hamermesh is the author of Making Strategy Work: How Senior Managers Produce Results , published by Wiley.
Table of Contents
| Theory And Concepts |
| Planning in Perspective |
| Strategy: Development and Implementation |
| The Forces Shaping Strategic Decision Making |
| The Practice of Portfolio Planning |
| The Uses of Portfolio Planning |
| Defining Business Units |
| Organizational Consequences and Responses |
| The Impact of Portfolio Planning on Strategy |
| Summary and Implications |
| Case Studies |
| The Dexter Corporation |
| The General Electric Company |
| The Memorex Corporation |
| Index |
