Title:
International management : text and cases
Personal Author:
Edition:
5th ed.
ISBN:
9780072485813
Added Author:
Available:*
Library | Item Barcode | Call Number | Material Type | Item Category 1 | Status |
|---|---|---|---|---|---|
Searching... | 30000010018458 | HD62.4 B42 2003 | Open Access Book | Advance Management | Searching... |
Searching... | 30000010018377 | HD62.4 B42 2003 | Open Access Book | Advance Management | Searching... |
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Summary
Summary
Beamish, Morrison, Rosenweig and Inkpen's, International Management, 5e is an international, international- management book. It looks at how firms become and remain international in scope. The first four editions were used in hundreds of universities and colleges in over 20 countr
Table of Contents
| Part I Text |
| 1 The Internationalization Process |
| 2 The Global Business Environment |
| 3 The World of International Trade |
| 4 Managing Export Operations |
| 5 Global Sourcing Strategy: R&D, Manufacturing, and Marketing Interfaces |
| 6 Licensing |
| 7 The Design and Management of International Joint Ventures |
| 8 International Strategy Formulation |
| 9 The Impact of Globalization on the Organization of Activities |
| 10 The Evolving Multinational |
| 11 The Global Manager |
| 12 Managing International Government Relations |
| 13 Global Leadership |
| 14 Ethics |
| 15 Managing the Global Workforce |
| Part II Cases on Internationalization |
| 16 The Global Branding of Stella Artois |
| 17 Sesame Workshop and International Growth |
| 18 Where Have You Been? An Exercise to Assess Your Exposure to the Rest of the World's Peoples |
| 19 MTN: Inventing in Africa |
| 20 The Chinese Fireworks Industry |
| 21 Swatch and the Global Watch Industry |
| 22 Selkirk Group in Asia |
| 23 Looks.com (A) - A Grey Issue |
| 24 Intel's Site Selection Decision in Latin America |
| 25 Cameron Auto Parts (A) - Revised |
| 26 Time Warner Inc. and the ORC Patents |
| 27 GM and AvtoVAZ of Russia |
| 28 Nora-Sakari: A Proposed Joint Venture in Malaysia |
| 29 Euro-Air(A) Part III: Multinational Management |
| 30 Samsung China: The Introduction of Color TV |
| 31 Dubai Aluminum (A) |
| 32 Quest Foods Asia Pacific and the CRM Initiative |
| 33 Blue Ridge Spain |
| 34 Meridian Magnesium: International Technology Transfer |
| 35 Honeywell Inc. and Global Research and Development |
| 36 Whirlpool Corporation's Global Strategy |
| 37 Bristol Compressors, Asia-Pacific |
| 38 Larson in Nigeria |
| 39 HCM Beverage Company |
| 40 Enron and the Dabhol Power Company -new |
| 41 Crisis at Renault: The Vilvoorde Plant closing (A) |
| 42 Global Enterprises, Inc |
| 43 Steve Parker and the SA-Tech Venture (A) |
| 44 Sicom GmbH and CD Piracy |
| 45 DSL de Mexico S.A. de C.V. (A) |
| 46 Staffing Foreign Expansion: Rentsch Enters Poland |
| 47 Mabuchi Motor Co., Ltd |
