Internet mercenaries and viral marketing : the case of Chinese social media

Title:

Personal Author:

Series:

Advances in marketing, customer relationship management, and e-services (AMCRMES) book series

Publication Information:

Hershey, PA : Business Science Reference, 2014

Physical Description:

xii, 314 pages : illustrations ; 29 cm.

ISBN:

9781466645783

Subject Term:

Added Author:

Library	Item Barcode	Call Number	Material Type	Item Category 1	Status
Searching... PSZ JB	30000010336449	HF5415.12.C5 W86 2014 f	Open Access Book	Book	Searching... Unknown