Title:
Handbook of research on mobile marketing management
Series:
Advances in e-business research series (AEBR),
Advances in e-business research series
Publication Information:
Hershey, PA : Business Science Reference, c2010
Physical Description:
xxxii, 548 p. : ill. ; 29 cm.
ISBN:
9781605660745
9781605660752
Abstract:
"This book provides a compelling collection of innovative mobile marketing thoughts and practices"--Provided by publisher
Available:*
Library | Item Barcode | Call Number | Material Type | Item Category 1 | Status |
|---|---|---|---|---|---|
Searching... | 30000010251312 | HF5415.1265 H357 2010 f | Open Access Book | Book | Searching... |
Searching... | 30000010251313 | HF5415.1265 H357 2010 f | Open Access Book | Book | Searching... |
