Cover image for Dimensions of brand image and product knowledge on purchase intention moderated by price discount on branded clothes
Title:
Dimensions of brand image and product knowledge on purchase intention moderated by price discount on branded clothes
Personal Author:
Physical Description:
xv, 91 pages : illustrations ; 30 cm.
General Note:
Supervisor : Dr Khairiah Soehod
Added Author:
DSP_DISSERTATION:
Project Paper (Sarjana Muda Pengurusan (Pemasaran)) - Universiti Teknologi Malaysia, 2011

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FPP30000002059 HF5415.1255 T367 2011 raf Closed Access Thesis UTM Project Paper (Closed Access)
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30000010270986 HF5415.1255 T367 2011 raf Closed Access Thesis UTM Project Paper (Closed Access)
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