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Subject: Marketing -- Management

Author

(7)

Donnelly, James H.

(6)

(2)

Troilo, Gabriele

(2)

(1)

Narang, Shanker

(1)

Language

(13)

Format

(12)

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(1)

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Non Circulating Microfilm

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Subject

Knowledge management

(6)

(6)

Marketing -- Management -- Case studies

(6)

Electronic commerce

(1)

Knowledge -- Economic aspects

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1.

Cover image for Marketing management : knowledge and skills

Marketing management : knowledge and skills

by

Peter, J. Paul

Author

Peter, J. Paul, Donnelly, James H.

Format:

Call Number

HF5415.13 P387 2013

Edition

11th ed.

Publisher

McGraw-Hill Irwin,

Publication Date

2013

ISBN

9780077861056

Available:
Holds:
Copies:

SD_ILS:801466

2.

Cover image for Marketing management : knowledge and skills

Marketing management : knowledge and skills

by

Peter, J. Paul

Author

Peter, J. Paul, Donnelly, James H.

Format:

Call Number

HF5415.13 P387 2011

Edition

10th ed.

Publisher

McGraw-Hill,

Publication Date

2011

ISBN

9780073530055

Available:
Holds:
Copies:

SD_ILS:641546

3.

Cover image for Marketing management : knowledge and skills

Marketing management : knowledge and skills

by

Peter, J. Paul

Author

Peter, J. Paul, Donnelly, James H.

Format:

Call Number

HF5415.13 P48 2009

Edition

9th ed.

Publisher

McGraw-Hill/Irwin,

Publication Date

2009

ISBN

9780073381138

Available:
Holds:
Copies:

SD_ILS:287468

4.

Cover image for Marketing management : knowledge and skills

Marketing management : knowledge and skills

by

Peter, J. Paul

Author

Peter, J. Paul, Donnelly, James H.

Format:

Call Number

HF5415.13 P48 2004

Edition

7th ed.

Publisher

Irwin/McGraw-Hill,

Publication Date

2004

ISBN

9780072552171

Available:
Holds:
Copies:

SD_ILS:363437

5.

Cover image for Marketing management : knowledge and skills

Marketing management : knowledge and skills

Marketing management : knowledge and skills

by

Peter, J. Paul

Author

Peter, J. Paul, Donnelly, James H.

Format:

Call Number

HF5415.13 P48 2001

Edition

6th ed.

Publisher

Irwin / McGraw-Hill,

Publication Date

2001

ISBN

9780072315578

Available:
Holds:
Copies:

SD_ILS:152051

6.

Cover image for Marketing management : knowledge and skills

Marketing management : knowledge and skills

Marketing management : knowledge and skills

by

Peter, J. Paul

Author

Peter, J. Paul

Format:

Call Number

HF5415.13 P48 1998

Edition

5th ed.

Publisher

Irwin/McGraw-Hill,

Publication Date

1998

ISBN

9780256226331

Available:
Holds:
Copies:

SD_ILS:103246

7.

Cover image for Marketing management : knowledge and skills

Marketing management : knowledge and skills

Marketing management : knowledge and skills

by

Peter, J. Paul

Author

Peter, J. Paul, Donnelly, James H.

Format:

Call Number

HF5415.13 P48 1995

Edition

4th ed.

Publisher

Irwin,

Publication Date

1995

ISBN

9780256137279

Available:
Holds:
Copies:

SD_ILS:423990

8.

Cover image for Marketing knowledge management : managing knowledge in market oriented companies

Marketing knowledge management : managing knowledge in market oriented companies

Marketing knowledge management : managing knowledge in market oriented companies

by

Troilo, Gabriele

Author

Troilo, Gabriele

Format:

Call Number

HF5415.13 T764 2006

Publisher

Edward Elgar Pub.,

Publication Date

2006

ISBN

9781845429072

Available:
Holds:
Copies:

SD_ILS:199017

9.

Cover image for Marketing knowledge management : managing knowledge in market oriented companies

Marketing knowledge management : managing knowledge in market oriented companies

Marketing knowledge management : managing knowledge in market oriented companies

by

Troilo, Gabriele

Author

Troilo, Gabriele

Format:

Call Number

HF5415.13 T765 2006

Publisher

Edward Elgar,

Publication Date

2006

ISBN

9781845429072

Available:
Holds:
Copies:

SD_ILS:640520

10.

Cover image for Knowledge based marketing in twenty first century

Knowledge based marketing in twenty first century

Knowledge based marketing in twenty first century

by

Narang, Shanker

Author

Narang, Shanker

Format:

Call Number

HF5415 K56 2012

Publisher

Koros Press,

Publication Date

2012

ISBN

9781781630716

Available:
Holds:
Copies:

SD_ILS:800626

11.

Cover image for Knowledge-based marketing : the 21st century competitive edge

Knowledge-based marketing : the 21st century competitive edge

Knowledge-based marketing : the 21st century competitive edge

by

Chaston, Ian

Author

Chaston, Ian

Format:

Call Number

HF5415 C42 2004

Publisher

Sage Publications,

Publication Date

2004

ISBN

9780412900020

Available:
Holds:
Copies:

SD_ILS:386821

12.

Cover image for Knowledge-focused marketing strategy implementation model for an internet service provider a case study on Telekom Multimedia

Knowledge-focused marketing strategy implementation model for an internet service provider a case study on Telekom Multimedia

Knowledge-focused marketing strategy implementation model for an internet service provider a case study on Telekom Multimedia

by

Faridah Maarof

Author

Faridah Maarof

Format:

Call Number

MFL 013747

Publisher

Universiti Teknologi Malaysia,

Publication Date

2003

Thesis (Doktor Falsafah (Pengurusan)) - Universiti Teknologi Malaysia, 2003

Available:
Holds:
Copies:

SD_ILS:9550

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