Cover image for The One to One Manager : Real-World Lessons in Customer Relationship Management
Title:
The One to One Manager : Real-World Lessons in Customer Relationship Management
Personal Author:
Peppers, Don, author
Physical Description:
xix, 268 pages ; 20 cm.
ISBN:
9780385494083
Subject Term:
Customer relations -- Management

Consumers' preferences

Relationship marketing
Added Author:
Rogers, Martha, 1952-,
Electronic Access:
http://www.loc.gov/catdir/bios/random059/99026835.html
http://www.loc.gov/catdir/samples/random044/99026835.html
http://www.loc.gov/catdir/description/random0411/99026835.html

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 30000010363368 HF5415.5 P45 1999 Open Access Book Gift Book
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