Explorations of marketing in society

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Title:

Explorations of marketing in society

Publication Information:

Mason, Ohio : Thomson South -Western Educational Pub., 2007

Physical Description:

iv, 955 p. ; 25 cm.

ISBN:

9780324304305

Subject Term:

Marketing -- Social aspects

Consumer behavior

Social marketing

Marketing -- Moral and ethical aspects

Public interest

Added Author:

Gundlach, Gregory T. (Gregory Thomas)

Block, Lauren G.

Wilkie, William L.

Available:*

Library	Item Barcode	Call Number	Material Type	Item Category 1	Status
Searching... PSZ JB	30000010079841	HF5414 E96 2007	Open Access Book	Book	Searching... Unknown
Searching... PSZ JB	30000010193541	HF5414 E96 2007	Open Access Book	Book	Searching... Unknown

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