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12 Results Found

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The social psychology of consumer behaviour

Bagozzi, Richard P.

Author

Bagozzi, Richard P., Gurhan-Canli, Zeynep, 1968-, Priester, Joseph R., 1960-

Format:

Call Number

HB801 B33 2002

Publisher

Open University,

Publication Date

2002

ISBN

9780335207220

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The aging consumer : perspectives from psychology and economics

Drolet, Aimee Leigh

Author

Drolet, Aimee Leigh, Schwarz, Norbert, Yoon, Carolyn, 1960-

Format:

Call Number

HF5415.332.O43 A385 2010

Publisher

Taylor & Francis,

Publication Date

2010

ISBN

9781848728103 9781848728110

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Consumers perception on ethical issues in online retailing and its effect on purchase intention

Ong, Emily Hui Lee, 1993-, author

Author

Ong, Emily Hui Lee, 1993-, author, Kamaruzzaman Abdul Rahim, supervisor, Fakulti Pengurusan

Format:

Call Number

HF5415.32 O54 2017 raf

Publication Date

2017

Project Paper (Sarjana Muda (Perakaunan)) - Universiti Teknologi Malaysia, 2017

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Consumers perception on ethical issues in online retailing and its effect on purchase intention

Ong, Emily Hui Lee, 1993- author

Author

Ong, Emily Hui Lee, 1993- author, Kamaruzzaman Abdul Rahim, supervisor, Fakulti Pengurusan

Format:

Call Number

CP 064862 ra

Publication Date

2017

Project Paper (Sarjana Muda (Perakaunan)) - Universiti Teknologi Malaysia, 2017

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Inspiring sustainable behaviour : 19 ways to ask for change

Payne, Oliver G.

Author

Payne, Oliver G.

Format:

Call Number

HB74.P8 P29 2012

Publisher

Earthscan,

Publication Date

2012

ISBN

9781849714006

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Consumer behavior knowledge for effective sports and event marketing

Kahle, Lynn R.

Author

Kahle, Lynn R., Close, Angeline G.

Format:

Call Number

HF5415.32 C666 2011

Publisher

Psychology Press,

Publication Date

2011

ISBN

9780415873574 9780415873581

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Sound business

Treasure, Julian

Author

Treasure, Julian

Format:

Call Number

HF5415.32 T74 2011

Publication Date

2011

ISBN

9781852526689

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Habit : the 95% of behavior marketers ignore

Martin, Neale, 1957-

Author

Martin, Neale, 1957-

Format:

Call Number

HF5415.32 M375 2008

Publisher

FT Press,

Publication Date

2008

ISBN

9780131357952

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Penambahbaikan kualiti satu kajian kes di HQ Tools Industries Sdn. Bhd.

Chong, Mong Ping

Author

Chong, Mong Ping

Format:

Call Number

MFL 13290

Publisher

Universiti Teknologi Malaysia,

Publication Date

2006

Project Paper (Sarjana Muda Pengurusan (Teknologi)) - Universiti Teknologi Malaysia, 2006

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10.

The unmanageable consumer

Gabriel, Yiannis, 1952-

Author

Gabriel, Yiannis, 1952-, Lang, Tim

Format:

Call Number

HC79.C6 G32 2006

Edition

2nd ed.

Publisher

Sage Pubn.,

Publication Date

2006

ISBN

9781412918923

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11.

Let them eat cake : marketing luxury to the masses-as well as the classes

Danziger, Pamela N.

Author

Danziger, Pamela N.

Format:

Call Number

HF5415.32 D364 2005

Publication Date

2005

ISBN

9780793193073

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12.

Building brands & believers : how to connect with consumers using archetypes

Wertime, Ken

Author

Wertime, Ken

Format:

Call Number

HF5415.3 W57 2002

Publisher

John Wiley,

Publication Date

2002

ISBN

9780470820674

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