Cover image for HBR's 10 MUST READS : On Entrepreneurship and Startups
Title:
HBR's 10 MUST READS : On Entrepreneurship and Startups
Series:
HBR's 10 must reads
Physical Description:
vi, 148 pages : illustrations ; 22 cm.
ISBN:
9781633694385
General Note:
Includes index
Abstract:
The best entrepreneurs balance brilliant business ideas with a rigorous commitment to serving their customers' needs. If you read nothing else on entrepreneurship, read these 10 articles by experts in the field. We've combed through hundreds of articles in the Harvard Business Review archive and selected the most important ones to help you build your company for enduring success. Leading experts and practitioners such as Clayton Christensen, Marc Andreessen, Steve Blank, and Reid Hoffman provide the insights and advice you need to: Build a business from the ground up Adopt lean startup practices like business model experimentation Be realistic about how prescient your business plan can truly be Focus on the most important part of your business: the people Connect powerfully with your audience of investors and customers - Understand where companies with the most impact are launching now

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30000010371989 HB615 H373 2018 Open Access Book Book
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Summary

Summary

The best entrepreneurs balance brilliant business ideas with a rigorous commitment to serving their customers' needs.

If you read nothing else on entrepreneurship and startups, read these 10 articles by experts in the field. We've combed through hundreds of articles in the Harvard Business Review archive and selected the most important ones to help you build your company for enduring success.

Leading experts and practitioners such as Clayton Christensen, Marc Andreessen, and Reid Hoffman provide the insights and advice that will inspire you to:

Understand what makes entrepreneurial leaders tick Know what matters in a great business plan Adopt lean startup practices such as business model experimentation Be prepared for the race for scale in Silicon Valley Better understand the world of venture capital--and know what you'll get along with VC funding Take an alternative approach to entrepreneurship: buy an existing business and run it as CEO

This collection of articles includes "Hiring an Entrepreneurial Leader," by Timothy Butler; "How to Write a Great Business Plan," by William A. Sahlman; "Why the Lean Start-Up Changes Everything," by Steve Blank; "The President of SRI Ventures on Bringing Siri to Life," by Norman Winarsky; "In Search of the Next Big Thing," an interview with Marc Andreessen by Adi Ignatius; "Six Myths About Venture Capitalists," by Diane Mulcahy; "Chobani's Founder on Growing a Start-Up Without Outside Investors," by Hamdi Ulukaya; "Network Effects Aren't Enough," by Andrei Hagiu and Simon Rothman; "Blitzscaling," an interview with Reid Hoffman by Tim Sullivan; "Buying Your Way into Entrepreneurship," by Richard S. Ruback and Royce Yudkoff; and "The Founder's Dilemma," by Noam Wasserman.


Author Notes

Reid Hoffman received a bachelor's degree in symbolic systems from Stanford University and a master's degree in philosophy from Oxford University. He served as executive vice president at PayPal, where he was a founding board member. He co-founded LinkedIn in 2003 and is a partner at Greylock. He has co-written several books including The Start-up of You: Adapt to the Future, Invest in Yourself, and Transform Your Career with Ben Casnocha and The Alliance: Managing Talent in the Networked Age with Ben Casnocha and Chris Yeh.

(Bowker Author Biography)


Table of Contents

Hiring an Entrepreneurial Leaderp. 1
How to Write a Great Business Planp. 13
Why the Lean Start-Up Changes Everythingp. 35
The President of SRI Ventures on Bringing Siri to Lifep. 49
In Search of the Next Big Thingp. 59
Six Myths About Venture Capitalistsp. 69
Chobani's Founder on Growing a Start-Up Without Outside Investorsp. 77
Network Effects Aren't Enoughp. 87
Blitzscalingp. 101
Buying Your Way into Entrepreneurshipp. 115
The Founder's Dilemmap. 125
About the Contributorsp. 137
Indexp. 139