Title:
Managing interactive media : project management for Web and digital media
Personal Author:
Edition:
4th ed.
Publication Information:
Harlow : Addison Wesley, 2007
ISBN:
9780321436931
General Note:
Rev. ed. of : Managing multimedia 2002
Added Author:
Available:*
Library | Item Barcode | Call Number | Material Type | Item Category 1 | Status |
|---|---|---|---|---|---|
Searching... | 30000010123726 | QA76.575 E535 2007 | Open Access Book | Book | Searching... |
Searching... | 30000010209879 | QA76.575 E535 2007 | Open Access Book | Book | Searching... |
Searching... | 33000000002789 | QA76.575 E535 2007 | Open Access Book | Gift Book | Searching... |
On Order
Summary
Summary
This updated and expanded fourth edition retains the strength of previous editions while adding new material relevant for the changing work environment. The book describes the latest industry trends and incorporates them into a project management framework. By developing practical skills it aids the project manager's own development, and provides a coherent overview of the issues that affect all in the converging industries of communications, media and computing.
Table of Contents
| Preface |
| Acknowledgements |
| 1 The IMP (Interactive Media Project) context |
| 2 Initiating interactive projects 1 |
| 3 Initiating interactive projects 2 scoping the project |
| 4 Stakeholders and their influence |
| 5 The client/developer partnership approach to projects |
| 6 Troubleshooting common development problems of interactive projects developer perspective |
| 7 Troubleshooting common development problems of interactive projects commissioner perspective |
| 8 The user's contribution usability and accessibility |
| 9 Interactive media testing and archiving |
| 10 Legal issues 1 |
| 11 Legal issues 2 |
| 12 The e-marketing revolution and its impact |
| 13 Team management and interactive projects Glossary Index |
