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Language: English

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Subject: Consumer satisfaction

Author

Aaronson, Kathy

(1)

Abu Bakar Abdul Hamid, contributor

(1)

Ahmad Jusoh, contributor

(1)

Ahmad Jusoh, editor

(1)

Allen, Philip E.

(1)

Areni, Charles, contributor

(1)

Ashok Sharma, editor

(1)

Balinski, Eric W.

(1)

(1)

Choi, Sang Long, contributor

(1)

Chong, Yik Fei, author

(1)

Cotts, David G.

(1)

(1)

DeBonis, J. Nicholas

(1)

(1)

Fakulti Pengurusan dan Pembangunan Sumber Manusia

(1)

Frazier, Gary L.

(1)

(1)

Frigstad, David B.

(1)

Gardial, Sarah F.

(1)

(1)

Harrell, Gilbert D.

(1)

Harris, Godfrey

(1)

Harris, Gregrey

(1)

Hendrikus K, contributor

(1)

(1)

Inda Sukati, contributor

(1)

Kat, Boon Hwee, contributor

(1)

Kwok, See Ying, 1986-, contributor

(1)

McDonald, Kelly, 1961-

(1)

Miller, Rohan, contributor

(1)

Mittal, Banwari

(1)

Mohamed Fuad Ahmad, supervisor

(1)

(1)

Robinette, Scott

(1)

Rohaizat Baharun, contributor

(1)

Sanjeev Bansal, editor

(1)

Schumann, Paul A.

(1)

Sheth, Jagdish N.

(1)

Tan, Owee Kowang, 1968-, contributor

(1)

Thompson, Mark.

(1)

(1)

Varsha Khattri, editor

(1)

Woodruff, Robert B.

(1)

Yi, Yu-jae, 1960-

(1)

Zainab Khalifah, contributor

(1)

Zuraidah Sulaiman, contributor

(1)

Format

(21)

Material Type

Closed Access Thesis

Non Circulating UTM Special Collection Materials

Open Access Book

Subject

(9)

Marketing -- Management

(6)

Customer relations

(5)

Customer services

(3)

Consumers' preferences

(2)

Relationship marketing

(2)

(2)

Branding (Marketing)

(1)

Career development

(1)

(1)

Consumer behavior

(1)

Creative ability in business

(1)

Customer services -- Management

(1)

Education, Higher

(1)

Facility management

(1)

(1)

Marketing research

(1)

Quality of products

(1)

Sales Management

(1)

Small business -- Management

(1)

Strategic planning

(1)

Technological innovations -- Economic aspects

(1)

Total quality management

(1)

Word-of-mouth advertising

(1)

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13.

Cover image for How to market to people not like you : "know it or blow it" rules for reaching diverse customers

How to market to people not like you : "know it or blow it" rules for reaching diverse customers

by

McDonald, Kelly, 1961-

Author

McDonald, Kelly, 1961-

Format:

Call Number

HF5415 M3795 2011

Publisher

Wiley,

Publication Date

2011

ISBN

9780470879009

Available:
Holds:
Copies:

SD_ILS:779939

14.

Cover image for Now, build a great business! : 7 ways to maximize your profits in any market

Now, build a great business! : 7 ways to maximize your profits in any market

Now, build a great business! : 7 ways to maximize your profits in any market

by

Thompson, Mark.

Author

Thompson, Mark., Tracy, Brian

Format:

Call Number

HD57.7 T464 2011

Edition

1st ed.

Publisher

McGraw-Hill,

Publication Date

2011

ISBN

9780814416976

Available:
Holds:
Copies:

SD_ILS:782145

15.

Cover image for The golden apple : how to grow opportunity and harvest success

The golden apple : how to grow opportunity and harvest success

The golden apple : how to grow opportunity and harvest success

by

Aaronson, Kathy

Author

Aaronson, Kathy

Format:

Call Number

HF5438.25 A27 2006

Publisher

John Wiley & Sons,

Publication Date

2006

ISBN

9780471777823

Available:
Holds:
Copies:

SD_ILS:206563

16.

Cover image for Customer behavior : a managerial perspective

Customer behavior : a managerial perspective

Customer behavior : a managerial perspective

by

Sheth, Jagdish N.

Author

Sheth, Jagdish N., Mittal, Banwari

Format:

Call Number

HF5415.32 S54 2004

Edition

2nd ed.

Publisher

Thomson/South-Western,

Publication Date

2004

ISBN

9780030343360

Available:
Holds:
Copies:

SD_ILS:375144

17.

Cover image for The market driven organization: understanding, attracting, and keeping valuable customers

The market driven organization: understanding, attracting, and keeping valuable customers

The market driven organization: understanding, attracting, and keeping valuable customers

by

Day, George S.

Author

Day, George S.

Format:

Call Number

HF5415.13 D39 1999

Publisher

The Free Press.,

Publication Date

1999

ISBN

9780684864679

Available:
Holds:
Copies:

SD_ILS:375445

18.

Cover image for Know your customer : new approaches to customer value and satisfaction

Know your customer : new approaches to customer value and satisfaction

by

Woodruff, Robert B.

Author

Woodruff, Robert B., Gardial, Sarah F.

Format:

Call Number

HF5415.32 W66 1996

Publisher

Blackwell,

Publication Date

1996

ISBN

9781557865533

Available:
Holds:
Copies:

SD_ILS:411343

19.

Cover image for 101 ways to promote your business

101 ways to promote your business

101 ways to promote your business

by

Harris, Godfrey

Author

Harris, Godfrey, Harris, Gregrey

Format:

Call Number

HF5415.122 H37 1996

Publisher

Kogan Page,

Publication Date

1996

ISBN

9780749418441

Available:
Holds:
Copies:

SD_ILS:423908

20.

Cover image for Customer engineering : cutting-edge selling strategies

Customer engineering : cutting-edge selling strategies

Customer engineering : cutting-edge selling strategies

by

Frigstad, David B.

Author

Frigstad, David B.

Format:

Call Number

HF5415.2 F74 1995

Publisher

Oasis Press,

Publication Date

1995

ISBN

9781555713591

Available:
Holds:
Copies:

SD_ILS:486536

21.

Cover image for Innovate! : straight path to quality, customer delight, competitive advantage

Innovate! : straight path to quality, customer delight, competitive advantage

Innovate! : straight path to quality, customer delight, competitive advantage

by

Schumann, Paul A.

Author

Schumann, Paul A.

Format:

Call Number

HC79.T4 I56 1994

Publisher

McGraw-Hill,

Publication Date

1994

ISBN

9780070557147

Available:
Holds:
Copies:

SD_ILS:352117

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