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37. 
Cover image for Innovation, product development and commercialization : case studies and key practices for market leadership
38. 
Cover image for A master class in drand planning : the timeless works of Stephen King
39. 
Cover image for From entrepreneur to infopreneur : make money with books, e-books, and other information products
40. 
Cover image for Conjoint measurement : methods and applications
43. 
Cover image for New products management
44. 
Cover image for Product marketing for technology companies
45. 
Cover image for Bringing your product to market ... in less than a year : fast-track approaches to cashing in on your great idea
46. 
Cover image for From idea to profit : how to market innovative products and services
47. 
Cover image for The PDMA handbook of new product development
48. 
Cover image for The greening of markets : product competition, pollution and policy making in a duopoly