Search Results for Consumer behavior - Narrowed by: Open Access Book - Sports -- Marketing SirsiDynix Enterprise http://portal.utm.my/client/en_AU/main/main/qu$003dConsumer$002bbehavior$0026qf$003dITYPE$002509Material$002bType$0025091$00253AOPEN_BK$002509Open$002bAccess$002bBook$0026qf$003dSUBJECT$002509Subject$002509Sports$002b--$002bMarketing$002509Sports$002b--$002bMarketing$0026ps$003d300$0026isd$003dtrue?dt=list 2024-05-29T21:42:38Z Consumer behavior knowledge for effective sports and event marketing ent://SD_ILS/0/SD_ILS:755913 2024-05-29T21:42:38Z 2024-05-29T21:42:38Z by&#160;Kahle, Lynn R.<br/>Author&#160;Kahle, Lynn R.,&#160;Close, Angeline G.<br/>Format:&#160;Books<br/>Call Number&#160;HF5415.32 C666 2011<br/>Publisher&#160;Psychology Press,<br/>Publication Date&#160;2011<br/>ISBN&#160;9780415873574&#160;9780415873581<br/> Factors affecting consumer participation in sporting events : a study of the Selangor F.A. premier league football team fans ent://SD_ILS/0/SD_ILS:328367 2024-05-29T21:42:38Z 2024-05-29T21:42:38Z by&#160;Ahmad Sharifuddin Shamsuddin<br/>Author&#160;Ahmad Sharifuddin Shamsuddin,&#160;A. Marwani Hussien,&#160;Osman Adnan,&#160;N. K. Thinnagaran,&#160;Asia Economics and Business Conference 2002 (2002 : Sarawak)<br/>Format:&#160;Books<br/>Call Number&#160;GV714 F32 2002<br/>Publisher&#160;Universiti Teknologi Malaysia,<br/>Publication Date&#160;2002<br/>