Search Results for Marketing -- Data processing - Narrowed by: English - Marketing -- Data processingSirsiDynix Enterprisehttp://portal.utm.my/client/en_AU/main/main/qu$003dMarketing$002b--$002bData$002bprocessing$0026qf$003dLANGUAGE$002509Language$002509ENG$002509English$0026qf$003dSUBJECT$002509Subject$002509Marketing$002b--$002bData$002bprocessing$002509Marketing$002b--$002bData$002bprocessing$0026ps$003d300?dt=list2024-06-23T15:38:55ZMarketing database analytics : transforming data for competitive advantageent://SD_ILS/0/SD_ILS:8394512024-06-23T15:38:55Z2024-06-23T15:38:55Zby Banasiewicz, Andrew D.<br/>Author Banasiewicz, Andrew D.<br/>Format: Books<br/>Call Number HF5415.125 B347 2013<br/>Publisher Routledge,<br/>Publication Date 2013<br/>ISBN 9780415657877<br/>Principles of marketing engineeringent://SD_ILS/0/SD_ILS:3954582024-06-23T15:38:55Z2024-06-23T15:38:55Zby Lilien, Gary L., 1946-<br/>Author Lilien, Gary L., 1946-, Rangaswamy, Arvind, De Bruyn, Arnaud, Mary Jean and Frank P. Smeal College of Business Administration. Institute for the Study of Business Markets<br/>Format: Books<br/>Call Number HF5415.125 L54 2007<br/>Publisher Trafford Publishing,<br/>Publication Date 2007<br/>ISBN 9781425113148<br/>Data-driven business modelsent://SD_ILS/0/SD_ILS:4696462024-06-23T15:38:55Z2024-06-23T15:38:55Zby Weber, Alan<br/>Author Weber, Alan<br/>Format: Books<br/>Call Number HF5415.125 W42 2005<br/>Publisher Thomson,<br/>Publication Date 2005<br/>ISBN 9780324222333<br/>Data-driven business modelsent://SD_ILS/0/SD_ILS:924662024-06-23T15:38:55Z2024-06-23T15:38:55Zby Weber, Alan<br/>Author Weber, Alan<br/>Format: Books<br/>Call Number CP 7352<br/>Publisher Thomson,<br/>Publication Date 2005<br/>ISBN 9780324222333<br/>Marketing engineering : computer-assisted marketing analysis and planningent://SD_ILS/0/SD_ILS:3954562024-06-23T15:38:55Z2024-06-23T15:38:55Zby Lilien, Gary L., 1946-<br/>Author Lilien, Gary L., 1946-, Rangaswamy, Arvind<br/>Format: Books<br/>Call Number HF5415.125 L54 2004<br/>Edition Revised 2nd ed.<br/>Publisher Trafford Publishing,<br/>Publication Date 2004<br/>ISBN 9781412022521<br/>Data mining techniques : for marketing, sales, and customer relationship managementent://SD_ILS/0/SD_ILS:3974382024-06-23T15:38:55Z2024-06-23T15:38:55Zby Berry, Michael J. A.<br/>Author Berry, Michael J. A., Linoff, Gordon<br/>Format: Books<br/>Call Number HF5415.125 B47 2004c.2<br/>Edition 2nd ed.<br/>Publisher Wiley Pub.,<br/>Publication Date 2004<br/>ISBN 9780471470649<br/>Information systems for marketing and managementent://SD_ILS/0/SD_ILS:2054332024-06-23T15:38:55Z2024-06-23T15:38:55Zby Chan, Kah Sing<br/>Author Chan, Kah Sing, Tang, Wai Ling<br/>Format: Books<br/>Call Number HF5415.125 C42 2003<br/>Publisher Thomson,<br/>Publication Date 2003<br/>ISBN 9789812437662<br/>Marketing engineering : computer-assisted marketing analysis and planningent://SD_ILS/0/SD_ILS:3088402024-06-23T15:38:55Z2024-06-23T15:38:55Zby Lilien, Gary L., 1946-<br/>Author Lilien, Gary L., 1946-, Rangaswamy, Arvind<br/>Format: Books<br/>Call Number HF5415.125 L54 2003<br/>Edition 2nd ed.<br/>Publisher Prentice Hall,<br/>Publication Date 2003<br/>ISBN 9780130355492<br/>Web messengerent://SD_ILS/0/SD_ILS:72672024-06-23T15:38:55Z2024-06-23T15:38:55Zby Adzwanwira Idrus<br/>Author Adzwanwira Idrus<br/>Format: Visual Materials<br/>Call Number MFL 12755<br/>Publisher Universiti Teknologi Malaysia,<br/>Publication Date 2002<br/>Project Paper (Sarjana Muda Sains Komputer) - Universiti Teknologi Malaysia, 2002<br/>Data mining cookbook : modeling data for marketing, risk and customer relationship managementent://SD_ILS/0/SD_ILS:1502372024-06-23T15:38:55Z2024-06-23T15:38:55Zby Rud, Olivia Parr<br/>Author Rud, Olivia Parr<br/>Format: Books<br/>Call Number QA76.9.D343 R83 2001<br/>Publisher John Wiley,<br/>Publication Date 2001<br/>ISBN 9780471385646<br/>Sales force automation using web technologiesent://SD_ILS/0/SD_ILS:1532582024-06-23T15:38:55Z2024-06-23T15:38:55Zby Khandpur, Navtej<br/>Author Khandpur, Navtej, Wevers, Jasmine<br/>Format: Books<br/>Call Number CP 1213<br/>Publisher John Wiley,<br/>Publication Date 1998<br/>ISBN 9780471191148<br/>Sales force automation using web technologiesent://SD_ILS/0/SD_ILS:4857152024-06-23T15:38:55Z2024-06-23T15:38:55Zby Khandpur, Navtej<br/>Author Khandpur, Navtej, Wevers, Jasmine<br/>Format: Books<br/>Call Number HF5438.4 K52 1998<br/>Publisher John Wiley,<br/>Publication Date 1998<br/>ISBN 9780471191148<br/>New strategies for marketing information technologyent://SD_ILS/0/SD_ILS:4028542024-06-23T15:38:55Z2024-06-23T15:38:55Zby Field, Christopher<br/>Author Field, Christopher<br/>Format: Books<br/>Call Number HF5415.125 N49 1996<br/>Publisher Chapman & Hall,<br/>Publication Date 1996<br/>ISBN 9780412615207<br/>Cybermarketing: how to use the superhighway to market your products and servicesent://SD_ILS/0/SD_ILS:4542642024-06-23T15:38:55Z2024-06-23T15:38:55Zby Bickerton, Pauline<br/>Author Bickerton, Pauline, Bickerton, Matthew, Pardesi, Upkar<br/>Format: Books<br/>Call Number HF5415.1265 B52 1996<br/>Publisher Butterworth Heinemann<br/>Publication Date 1996<br/>ISBN 9780750628488<br/>The Marketing information revolutionent://SD_ILS/0/SD_ILS:3686832024-06-23T15:38:55Z2024-06-23T15:38:55Zby Blattberg, Robert C., 1942-<br/>Author Blattberg, Robert C., 1942-, Glazer, Rashi, Little, John D. C.<br/>Format: Books<br/>Call Number HF5415.125.M27 1994<br/>Publisher Harvard Business School Pr.,<br/>Publication Date 1994<br/>ISBN 9780875843292<br/>Data, expert knowledge and decisions : an interdisciplinary approach with emphasis on marketing applicationsent://SD_ILS/0/SD_ILS:1820202024-06-23T15:38:55Z2024-06-23T15:38:55Zby Gaul, Wolfgang<br/>Author Gaul, Wolfgang, Schader, Martin<br/>Format: Books<br/>Call Number HF5415.125.D38 1988<br/>Publisher Springer-Verlag,<br/>Publication Date 1988<br/>ISBN 9783540190387<br/>Business trends : data base marketingent://SD_ILS/0/SD_ILS:3369842024-06-23T15:38:55Z2024-06-23T15:38:55Zby Derks, Richard P.<br/>Author Derks, Richard P.<br/>Format: Books<br/>Call Number MAK 6165<br/>Business trends : the competitive advantages of data base marketingent://SD_ILS/0/SD_ILS:3369862024-06-23T15:38:55Z2024-06-23T15:38:55Zby Derks, Richard P.<br/>Author Derks, Richard P.<br/>Format: Books<br/>Call Number MAK 6166<br/>